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Articles (88)

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1-10 of 88 results for Green Trust

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Select article: Linkage of Green Brand Positioning and Green Customer Value With Green Purchase Intention: The Mediating and Moderating Role of Attitude Toward Green Brand and Green Trust

Open access

Research article

First published 2022-4

Linkage of Green Brand Positioning and Green Customer Value With Green Purchase Intention: The Mediating and Moderating Role of Attitude Toward Green Brand and Green Trust

Yong Ming Wang, Hafiz Muhammad Fakhar Zaman, Abdul Khaliq Alvi

Sage Open

Select article: “Climate translators” building trust and local democratic cooperation on green transition: Denmark and Germany

Open access

Research article

First published 2024-8

“Climate translators” building trust and local democratic cooperation on green transition: Denmark and Germany

Nicole Doerr, Janus Porsild Hansen

International Journal of Comparative Sociology

Select article: Sustainable airport strategies and passenger loyalty: A mediated-moderation approach

Retricted access

Research article

First published 2025

Sustainable airport strategies and passenger loyalty: A mediated-moderation approach

Mohammad Soliman, Sameh Fayyad, Bassam Samir Al-Romeedy [...]

Tourism and Hospitality Research

Select article: Pathways to Green Purchase Intention in FMCG Industry: A Combined Approach of PLS-SEM and fsQCA

Open access

Research article

First published 2025-7

Pathways to Green Purchase Intention in FMCG Industry: A Combined Approach of PLS-SEM and fsQCA

Dinh Van Hoang, Nguyen Ngoc Ngan Anh, Nguyen Thi Xuan [...]

Sage Open

Select article: More Trust in Fewer Followers: Diverging Effects of Popularity Metrics and Green Orientation Social Media Influencers

Retricted access

Research article

First published 2021-11

More Trust in Fewer Followers: Diverging Effects of Popularity Metrics and Green Orientation Social Media Influencers

Matthew Pittman, Annika Abell

Journal of Interactive Marketing

Select article: Green hotels and greener choices: Impact of environmental claims on traveler perceptions

Open access

Research article

First published 2025

Green hotels and greener choices: Impact of environmental claims on traveler perceptions

Farah Shishan, Salman Majeed, Rawan Nimri [...]

Journal of Vacation Marketing

Select article: Going Green: The Key to Winning Over the Next Generation of Travellers

Open access

Research article

First published 2026-1

Going Green: The Key to Winning Over the Next Generation of Travellers

Neringa Vilkaite-Vaitone, Ilona Skackauskiene

Sage Open

Select article: How Do Social Media Influencers’ Credibility and Brand Trust Drive Purchase Intentions for Green Cosmetics? Insights from SOBC Approach

Open access

Research article

First published 2025-9

How Do Social Media Influencers’ Credibility and Brand Trust Drive Purchase Intentions for Green Cosmetics? Insights from SOBC Approach

Tripta Khurana, Sonia Pannu, Garima Dalal [...]

NMIMS Management Review

Select article: Stakeholder Risk and Trust Perceptions in the Diffusion of Green Manufacturing Technologies: Evidence From China

Retricted access

Research article

First published 2018-3

Stakeholder Risk and Trust Perceptions in the Diffusion of Green Manufacturing Technologies: Evidence From China

Yuan Zhou, Meijuan Pan, Dillon K. Zhou [...]

The Journal of Environment & Development

Select article: A Trick Called “Eco”: An Analysis of the Antecedents of Eco-Friendly Behavior

Open access

Research article

First published 2025-4

A Trick Called “Eco”: An Analysis of the Antecedents of Eco-Friendly Behavior

Yu Jin Chang, Jae Wook Yoo

Sage Open

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