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Retricted access

Research article

First published 2025-6

The Measurement of Consumers’ Purchase Intention in E-commerce by Electronic Service Quality: Mediation Test of E-satisfaction and E-trust

Hadi Kusuma Sunyoto, Clara Angelia Gunawan, Parthasarathi Shrinithy

Abhigyan

Open access

Research article

First published 2021-4

Determinants of Consumer’s Purchase Intention on Fresh E-Commerce Platform: Perspective of UTAUT Model

Lingming Chen, Md. Salamun Rashidin, Fei Song [...]

Sage Open

Open access

Research article

First published 2022-10

Exploring the Relationship between WeChat Usage and E-purchase Intention During the COVID-19 Pandemic Among University Students in China

Haitham Medhat Abdelaziz Elsayed Aboulilah, Syed Far Abid Hossain, Bui Nhat Vuong [...]

Sage Open

Open access

Research article

First published 2025-10

Exploring Purchase Behavior in Tourism E-Commerce Live Streaming: An Extended UTAUT2 Model with Technology Readiness as a Moderator

Junjie Xu, Yongjun Su

Sage Open

Retricted access

Research article

First published 2022-12

The effects of visual-audio merchandising elements on consumers’ impulsive purchase intentions in apparel e-customization

Pei Li, Mengshi Pan, Hongjian Qu [...]

Textile Research Journal

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Other

First published 2009-05

E-commerce use among digital TV subscribers: audiovisual abundance and virtual purchase — predictors of e-commerce use among digital television subscribers in Spain

Carmelo Garitaonandía, Maialen Garmendia

New Media & Society

Open access

Research article

First published 2024-10

Examining How Electronic Word-of-Mouth Information Influences Customers’ Purchase Intention: The Moderating Effect of Perceived Risk on E-Commerce Platforms

Dam Tri Cuong

Sage Open

Open access

Research article

First published 2025-4

Digital Emotional Bonds: How Virtual Anchor Characteristics Drive User Purchase Intention in Livestreaming E-commerce

Yiwei Zhao, Wonjun Chung

Sage Open

Retricted access

Research article

First published 2007-6

Dynamic Modeling of Web Purchase Behavior and E-Mailing Impact by Petri Net

Christine Balagué, Janghyuk Lee

Recherche et Applications en Marketing (English Edition)

Retricted access

Research article

First published 2019-11-22

Personalized recommendation algorithm based on consumer psychology of local group purchase e-commerce users

Weiqun Wu, Bin Yin

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

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