Search results: Sage Journals

Open accessResearch articleFirst published March, 2017

Predicting Customers Recommendation from Co-creation of Value,Customization and Relational Value

Gurjeet Kaur Sahi, Sanjeewani Sehgal, Rita Sharma

Vikalpa: The Journal for Decision Makers

Restricted accessResearch articleFirst published August, 2019

Customer Perceptions of Innovativeness: An Accelerator for Value Co-Creation

Eojina Kim, Liang (Rebecca) Tang, Robert Bosselman

Journal of Hospitality & Tourism Research

Restricted accessResearch articleFirst published September, 2018

Tourists’ Emotions as a Resource for Customer Value Creation,Cocreation,and Destruction: A Customer-Grounded Understanding

Sheila Malone, Sally McKechnie, Caroline Tynan

Journal of Travel Research

Restricted accessResearch articleFirst published August, 2014

The Role of Customer Engagement Behavior in Value Co-Creation

Elina Jaakkola, Matthew Alexander

Journal of Service Research

Open accessOtherFirst published November, 2013

Uncovering Collaborative Value Creation Patterns and Establishing Corresponding Customer Roles

Sabine Moeller, Robert Ciuchita, Dominik Mahr [...]

Journal of Service Research

Restricted accessResearch articleFirst published March, 2016

Modeling customer knowledge management to make value co-creation

Ali Gohary, Bahman Hamzelu

Business Information Review

Free accessResearch articleFirst published February, 2024

The Role of Perceived Risk in Engaging Customer and Employees for Value Creation in Services

Ritu Srivastava, Diptiman Banerji, Priyanka Nema [...]

Vision: The Journal of Business Perspective

Restricted accessResearch articleFirst published 2026

Transforming Customer Experience Through Social Media Marketing and Gamification: A Pathway to Engagement and Value Co-creation

Shubhi Changani, Rakesh Kumar

Global Business Review

Open accessResearch articleFirst published November, 2025

Service Experiential Attributes as the Basis of Customer Value Co-creation in Technology Product–Services: A Service-dominant Logic Perspective

Jorge Vera-Martínez

Journal of Creating Value

Open accessReview articleFirst published July, 2024

Customers,Markets,and Five Archetypical Value Creation Logics: A Review of Demand-Side Research in Strategic Management

Jens Schmidt, Richard Priem, Paola Zanella

Journal of Management

Open accessResearch articleFirst published March, 2017

Predicting Customers Recommendation from Co-creation of Value,Customization and Relational Value

Gurjeet Kaur Sahi, Sanjeewani Sehgal, Rita Sharma

Vikalpa: The Journal for Decision Makers

Restricted accessResearch articleFirst published August, 2019

Customer Perceptions of Innovativeness: An Accelerator for Value Co-Creation

Eojina Kim, Liang (Rebecca) Tang, Robert Bosselman

Journal of Hospitality & Tourism Research

Restricted accessResearch articleFirst published September, 2018

Tourists’ Emotions as a Resource for Customer Value Creation,Cocreation,and Destruction: A Customer-Grounded Understanding

Sheila Malone, Sally McKechnie, Caroline Tynan

Journal of Travel Research

Restricted accessResearch articleFirst published August, 2014

The Role of Customer Engagement Behavior in Value Co-Creation

Elina Jaakkola, Matthew Alexander

Journal of Service Research

Open accessOtherFirst published November, 2013

Uncovering Collaborative Value Creation Patterns and Establishing Corresponding Customer Roles

Sabine Moeller, Robert Ciuchita, Dominik Mahr [...]

Journal of Service Research

Restricted accessResearch articleFirst published March, 2016

Modeling customer knowledge management to make value co-creation

Ali Gohary, Bahman Hamzelu

Business Information Review

Free accessResearch articleFirst published February, 2024

The Role of Perceived Risk in Engaging Customer and Employees for Value Creation in Services

Ritu Srivastava, Diptiman Banerji, Priyanka Nema [...]

Vision: The Journal of Business Perspective

Restricted accessResearch articleFirst published 2026

Transforming Customer Experience Through Social Media Marketing and Gamification: A Pathway to Engagement and Value Co-creation

Shubhi Changani, Rakesh Kumar

Global Business Review

Open accessResearch articleFirst published November, 2025

Service Experiential Attributes as the Basis of Customer Value Co-creation in Technology Product–Services: A Service-dominant Logic Perspective

Jorge Vera-Martínez

Journal of Creating Value

Open accessReview articleFirst published July, 2024

Customers,Markets,and Five Archetypical Value Creation Logics: A Review of Demand-Side Research in Strategic Management

Jens Schmidt, Richard Priem, Paola Zanella

Journal of Management