Sage Journals: Discover world-class research

Retricted access

Research article

First published 2019-1

Visualizing YouTube’s comment space: online hostility as a networked phenomena

Dhiraj Murthy, Sanjay Sharma

New Media & Society

Open access

Research article

First published 2024-2

Cutting Through the Comment Chaos: A Supervised Machine Learning Approach to Identifying Relevant YouTube Comments

A. Marthe Möller, Susan A. M. Vermeer, Susanne E. Baumgartner

Social Science Computer Review

Retricted access

Research article

First published 2025-5

Destination Advertising on YouTube: Effects of Native Advertising and Comment Management on Tourist Perception

Seunghun Shin, Taekyung Kim, Sunyoung Hlee [...]

Journal of Hospitality & Tourism Research

Retricted access

Research article

First published 2025-7

‘Conspiracy theories should be called spoiler alerts’: Conspiracy,coronavirus and affective community on Russell Brand’s YouTube comment section

Robert Topinka

New Media & Society

Retricted access

Research article

First published 2026

Public Discourse on Doping Scandals in Sport: A Multi-Method Analysis of YouTube Comments in the Digital Public Sphere

Nastasya Mamonova, Oxana Mikhaylova

Communication & Sport

Retricted access

Research article

First published 2024-6

YouTube discourse of the Oting massacre in Nagaland: investigating affiliations,sentiments and Naga identity negotiation in YouTube comments

A Blessing Muinao, V Ratnamala

Media,War & Conflict

Retricted access

Research article

First published 2023-8

YouTube Comments on Gene-Edited Babies: What Factors Affect Diverse Opinions in Comments?

Jiaojiao Ji, Hongchao Hu, Shitong Wei

Social Science Computer Review

Retricted access

Research article

First published 2015-07

Intramedium Interaction and the Third-Person Effect: How Partisans Respond to YouTube Ads and Comments

Aaron S. Veenstra, Chang Sup Park, Benjamin A. Lyons [...]

Cyberpsychology,Behavior,and Social Networking

Retricted access

Research article

First published 2018-6

The Effect of Bilingual Congruence on the Persuasive Influence of Videos and Comments on YouTube

Joseph B. Walther, German Neubaum, Leonie Rösner [...]

Journal of Language and Social Psychology

Free access

Research article

First published 2025-3

Does YouTube assist in mitigating global warming? A content analysis of YouTube videos and sentiment analysis through viewers’ comments

Lulu Rout, Shubhasmita Acharya

Transactions in Earth,Environment,and Sustainability

Search results