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Articles (289)

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1-10 of 289 results for Persuasion knowledge

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Select article: Preschool Children's Persuasion Knowledge: The Contribution of Theory of Mind

Retricted access

Research article

First published 2009-9

Preschool Children's Persuasion Knowledge: The Contribution of Theory of Mind

Anna R. McAlister, T. Bettina Cornwell

Journal of Public Policy & Marketing

Select article: Information gaps in persuasion knowledge: The discourse regarding the Covid-19 vaccination

Free access

Research article

First published 2024-1

Information gaps in persuasion knowledge: The discourse regarding the Covid-19 vaccination

Tamar Israeli, Ariela Popper-Giveon, Yael Keshet

Health: An Interdisciplinary Journal for the Social Study of Health,Illness and Medicine

Select article: How Marketer Actions Influence Persuasion Knowledge: Meta-Analytic Evidence of a Nonlinear Relationship

Retricted access

Research article

First published 2022-4

How Marketer Actions Influence Persuasion Knowledge: Meta-Analytic Evidence of a Nonlinear Relationship

Martin Eisend, Farid Tarrahi

Journal of Public Policy & Marketing

Select article: An Examination of the Effects of Activating Persuasion Knowledge on Consumer Response to Brands Engaging in Covert Marketing

Retricted access

Research article

First published 2008-4

An Examination of the Effects of Activating Persuasion Knowledge on Consumer Response to Brands Engaging in Covert Marketing

Mei-Ling Wei, Eileen Fischer, Kelley J. Main

Journal of Public Policy & Marketing

Select article: Above the Message and Beyond Reach: Persuasion Knowledge By A European Teenage Beer Commercial Audience

Free access

Research article

First published 2013-11

Above the Message and Beyond Reach: Persuasion Knowledge By A European Teenage Beer Commercial Audience

Matilda Hellman, Jakob Demant, Sara Rolando [...]

YOUNG

Select article: “This Post is Sponsored” Effects of Sponsorship Disclosure on Persuasion Knowledge and Electronic Word of Mouth in the Context of Facebook

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Research article

First published 2017-5

“This Post is Sponsored” Effects of Sponsorship Disclosure on Persuasion Knowledge and Electronic Word of Mouth in the Context of Facebook

Sophie C. Boerman, Lotte M. Willemsen, Eva P. Van Der Aa

Journal of Interactive Marketing

Select article: When Do Public Health Epilogues Correct the Influence of Alcohol Story Lines on Youth? The Interplay of Narrative Transportation and Persuasion Knowledge

Retricted access

Research article

First published 2019-7

When Do Public Health Epilogues Correct the Influence of Alcohol Story Lines on Youth? The Interplay of Narrative Transportation and Persuasion Knowledge

Cristel Antonia Russell, Anne M. Hamby, Joel W. Grube [...]

Journal of Public Policy & Marketing

Select article: The Influence of Political Fit,Issue Fit,and Targeted Political Advertising Disclosures on Persuasion Knowledge,Party Evaluation,and Chilling Effects

Open access

Research article

First published 2024-4

The Influence of Political Fit,Issue Fit,and Targeted Political Advertising Disclosures on Persuasion Knowledge,Party Evaluation,and Chilling Effects

Melanie Hirsch, Alice Binder, Jörg Matthes

Social Science Computer Review

Select article: But Is That Mediator Really the Cause? An Experiment Manipulating Persuasion Knowledge as a Mediator for How Adaptive Frames Create Positive Responses to Climate Change News

Open access

Research article

First published 2025-12

But Is That Mediator Really the Cause? An Experiment Manipulating Persuasion Knowledge as a Mediator for How Adaptive Frames Create Positive Responses to Climate Change News

Renita Coleman, Esther Thorson, Weiyue Chen

Science Communication

Select article: Extending the Knowledge Gap Hypothesis to Narrative Persuasion: Parents’ Information-Seeking Intention and Learning About Adolescent Children’s Covid-19 Vaccination

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Research article

First published 2024-4

Extending the Knowledge Gap Hypothesis to Narrative Persuasion: Parents’ Information-Seeking Intention and Learning About Adolescent Children’s Covid-19 Vaccination

Tae Kyoung Lee, Hye Kyung Kim

Health Education & Behavior

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