You are on the new improved site. You can view the old site in view-only mode here until June 27, 2026

Filter Results

Search all journals

Enter search terms…

Advanced search

/

About

About Sage
About Sage Journals
Privacy Policy
Terms of Use
Contact Us
Help

Information for

Authors
Editors
Librarians
Researchers
Reviewers
Frequently asked questions

Copyright © 2026 by Sage Publications.京ICP备09090397号-11

Search results

Search results page

Articles (6)

Journals (0)

1-6 of 6 results for Green Purchase Intention (GPI)

Sort by:

Relevance

Select all

Select all

Sort by:

Relevance

Select article: From Green Intentions to Actions: The Role of Covert,Overt,and Guerrilla Marketing in Promoting Green Consumerism

Open access

Research article

First published 2025-10

From Green Intentions to Actions: The Role of Covert,Overt,and Guerrilla Marketing in Promoting Green Consumerism

Muhammad Ashraf, Asif Mahmood

Sage Open

Select article: The Relationship Between Green Advertising Receptivity,Green Brand Image,Perceived Brand Authenticity and Perceived Greenwashing on Green Purchase Intention

Open access

Research article

First published 2025-10

The Relationship Between Green Advertising Receptivity,Green Brand Image,Perceived Brand Authenticity and Perceived Greenwashing on Green Purchase Intention

Tran Thu Thao, Le Thi Phuong Linh, Nguyen Quoc Cuong

Sage Open

Select article: Influence of Customer Perceived Values on Organic Food Consumption Behaviour: Mediating Role of Green Purchase Intention

Retricted access

Research article

First published 2022

Influence of Customer Perceived Values on Organic Food Consumption Behaviour: Mediating Role of Green Purchase Intention

Kavita Kamboj, Nawal Kishor

FIIB Business Review

Select article: Mapping the Landscape of Green Studies: A Bibliometric Analysis of Research Trends and Future Directions in Underdeveloped Countries

Retricted access

Research article

First published 2024-9

Mapping the Landscape of Green Studies: A Bibliometric Analysis of Research Trends and Future Directions in Underdeveloped Countries

Aamer Al-Aflak, Shanul Gawshinde

Abhigyan

Select article: The Mediating Role of Green Advertising in Linking Personal Values and Ethical Self-identity to Green Purchase Intention

Retricted access

Research article

First published 2025

The Mediating Role of Green Advertising in Linking Personal Values and Ethical Self-identity to Green Purchase Intention

Muhammad Rafiq, Li Xinru

Vision: The Journal of Business Perspective

Select article: Unveiling the Mediating Mechanisms: How Environmental Knowledge Influences Green Apparel Purchase Behaviour

Open access

Research article

First published 2025-12

Unveiling the Mediating Mechanisms: How Environmental Knowledge Influences Green Apparel Purchase Behaviour

Mohammed Zeeshan Khan

Journal of Contemporary Business Research

1
10 / page

Article type

Publication date

Subjects

Access