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Open access

Research article

First published 2022-4

Impact of Vlog Marketing on Consumer Travel Intent and Consumer Purchase Intent With the Moderating Role of Destination Image and Ease of Travel

Muhammad Irfan, Muhammad Shaukat Malik, Syeda Khadija Zubair

Sage Open

Open access

Research article

First published 2026-3

Storytelling in Travel Vlogs: Scale Development,Validation,and Application

Max Wenliang Li, Yoo Ri Kim, Anyu Liu [...]

Journal of Travel Research

Retricted access

Research article

First published 2020-9

“The Big Women”: A textual analysis of Chinese viewers’ perception toward femvertising vlogs

Xu Duan

Global Media and China

Retricted access

Research article

First published 2020-11

Disclosure of Vlog Advertising Targeted to Children

Steffi De Jans, Liselot Hudders

Journal of Interactive Marketing

Retricted access

Research article

First published 2022-2

What makes a travel vlog attractive? Parasocial interactions between travel vloggers and viewers

Made Handijaya Dewantara, Xin Jin, Sarah Gardiner

Journal of Vacation Marketing

Retricted access

Research article

First published 2025

Tourists’ Vlog sharing motivations and perceived advertising value to predict e-referral behavior: A PLS-SEM and NCA approach

Farhan Mirza, Amir Zaib Abbasi, Mehedi Hasan [...]

Tourism and Hospitality Research

Open access

Research article

First published 2025-7

Korean Toddlers at Play or at Work? Commodifiable Authenticity of Sponsored Child-Rearing Vlogs

Hanwool Choe

Social Media + Society

Retricted access

Research article

First published 2026-1

I Bond,I Engage,I Visit: Investigating the Effects of Vloggers Tourist Engagement and Its Outcome on Tourist Attitudes

Subhadip Roy, Rekha Attri

Journal of Travel Research

Retricted access

Research article

First published 2021-9

Word-of-Mouth Redefined: A Profile of Influencers in the Travel and Tourism Industry

Richard George, Hayley Stainton, Emmanuel Adu-Ampong

Journal of Smart Tourism

Search results

Impact of Vlog Marketing on Consumer Travel Intent and Consumer Purchase Intent With the Moderating Role of Destination Image and Ease of Travel

Storytelling in Travel Vlogs: Scale Development,Validation,and Application

“The Big Women”: A textual analysis of Chinese viewers’ perception toward femvertising vlogs

Disclosure of Vlog Advertising Targeted to Children

Sponsored Influencer Vlogs and Young Viewers: When Sponsorship Disclosure Does not Enhance Advertising Literacy,and Parental Mediation Backfires

What makes a travel vlog attractive? Parasocial interactions between travel vloggers and viewers

Tourists’ Vlog sharing motivations and perceived advertising value to predict e-referral behavior: A PLS-SEM and NCA approach

Korean Toddlers at Play or at Work? Commodifiable Authenticity of Sponsored Child-Rearing Vlogs

I Bond,I Engage,I Visit: Investigating the Effects of Vloggers Tourist Engagement and Its Outcome on Tourist Attitudes

Word-of-Mouth Redefined: A Profile of Influencers in the Travel and Tourism Industry