Sage Journals: Discover world-class research

Retricted access

Research article

First published 2012-9

The Pharmacology of Distributed Experiment – User-generated Drug Innovation

Melinda Cooper

Body & Society

Retricted access

Research article

First published 2019-7

Successfully Communicating a Cocreated Innovation

Helen Si Wang, Charles H. Noble, Darren W. Dahl [...]

Journal of Marketing

Retricted access

Research article

First published 2017-8

The Value of Marketing Crowdsourced New Products as Such: Evidence from Two Randomized Field Experiments

Hidehiko Nishikawa, Martin Schreier, Christoph Fuchs [...]

Journal of Marketing Research

Open access

Research article

First published 2021-2

Constraining Ideas: How Seeing Ideas of Others Harms Creativity in Open Innovation

Reto Hofstetter, Darren W. Dahl, Suleiman Aryobsei [...]

Journal of Marketing Research

Retricted access

Research article

First published 2026-2

Crowdsourcing Participation for Firms with Poor Reputations: The Role of Competitive Intensity and Firm-Oriented Motivations

Fanny Cambier, Nadia Steils

Journal of Interactive Marketing

Open access

Research article

First published 2024-2

I Didn’t Win! An Overlooked Downside of Crowdsourcing?

Tatiana Karpukhina, Martin Schreier, Chris Janiszewski [...]

Journal of Interactive Marketing

Retricted access

Research article

First published 2009-03

From Innovation Community to Community Innovation

Ellen van Oost, Stefan Verhaegh, Nelly Oudshoorn

Science,Technology,& Human Values

Retricted access

Research article

First published 2005-07

Knowledge for Free? Distributed Innovation as a Source of Learning

Alistair Bowden

Public Policy and Administration

Retricted access

Research article

First published 2019-6

Product placement on YouTube: An explorative study on YouTube creators’ experiences with advertisers

Claudia Gerhards

Convergence: The International Journal of Research into New Media Technologies

Retricted access

Research article

First published 2005-5

The emergence of radically new health care technologies: Inventive users as innovation networkers

Christopher Lettl

Technology and Health Care

Search results