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Articles (120)

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1-10 of 120 results for trust-commitment theory

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Select article: The Commitment-Trust Theory of Relationship Marketing

Retricted access

Research article

First published 1994-7

The Commitment-Trust Theory of Relationship Marketing

Robert M. Morgan, Shelby D. Hunt

Journal of Marketing

Select article: Determinants of continuous use intention of smart healthcare services: Evidence from a commitment-trust theory perspective

Open access

Research article

First published 2025-7

Determinants of continuous use intention of smart healthcare services: Evidence from a commitment-trust theory perspective

Kaifeng Liu, Qinyue Li, Da Tao

Health Informatics Journal

Select article: Online Retailers’ Perceived Ethics and Consumer Repetitive Purchases Under the Moderating Role of Reputation: A Commitment-Trust Theory Perspective

Open access

Research article

First published 2023-10

Online Retailers’ Perceived Ethics and Consumer Repetitive Purchases Under the Moderating Role of Reputation: A Commitment-Trust Theory Perspective

Zohra Ghali-Zinoubi

Sage Open

Select article: Political Trust,Commitment and Responsiveness

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Research article

First published 2020-5

Political Trust,Commitment and Responsiveness

Matthew Festenstein

Political Studies

Select article: How Digital Transformation Impacts on the Customer Loyalty in Fitness Services: The Mediating Role of Customer Experience

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Research article

First published 2025

How Digital Transformation Impacts on the Customer Loyalty in Fitness Services: The Mediating Role of Customer Experience

Bui Thanh Khoa, Ai-Van Huynh

Business Perspectives and Research

Select article: An Alternative Framing of Organ Donation Registration: The Collective Donor Behavioral Model

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Research article

First published 2021-6

An Alternative Framing of Organ Donation Registration: The Collective Donor Behavioral Model

Emma Tinning, Timothy C. Bednall, Liliana L. Bove [...]

Nonprofit and Voluntary Sector Quarterly

Select article: Unlocking trust: How UX builds trust and engagement in online travel agencies

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Research article

First published 2026

Unlocking trust: How UX builds trust and engagement in online travel agencies

Eunkyeong Jung, Siyu Shi, Dongjun Rew

Tourism and Hospitality Research

Select article: Social exchange relationships in tourism distribution channels: Evidence from Japanese accommodation providers

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Research article

First published 2025

Social exchange relationships in tourism distribution channels: Evidence from Japanese accommodation providers

Liyong Wang

Tourism and Hospitality Research

Select article: Faculty Retention Dynamics: Investigating the Role of HR Climate,Trust,and Organizational Commitment in Higher Education Context

Open access

Research article

First published 2024-1

Faculty Retention Dynamics: Investigating the Role of HR Climate,Trust,and Organizational Commitment in Higher Education Context

Sahil Verma, Gurvinder Kaur

Sage Open

Select article: Hostage Posting as a Mechanism of Trust

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Research article

First published 2004-08

Hostage Posting as a Mechanism of Trust

Werner Raub

Rationality and Society

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