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Retricted access

Research article

First published 2019-9

Introducing the storytelling analysis methodology in marketing: Principles,contributions and implementation

Tiphaine Chautard, Isabelle Collin-Lachaud

Recherche et Applications en Marketing (English Edition)

Open access

Research article

First published 2025-9

Storytelling as methodology: Intersecting multicultural voices to decolonise public relations

Jenny Zhengye Hou

Public Relations Inquiry

Retricted access

Research article

First published 2023-3

Iktomi Methodology

Chance White Eyes

Qualitative Inquiry

Open access

Research article

First published 2022-06

Digital Storytelling as a Method in Health Research: A Systematic Review

Christina H. West, Kendra L. Rieger, Amanda Kenny [...]

International Journal of Qualitative Methods

Retricted access

Research article

First published 2011-5

Story as Research Methodology

Devi Dee Mucina

AlterNative: An International Journal of Indigenous Peoples

Retricted access

Research article

First published 2013-5

Life Story Talk: Some Reflections on Narrative in Qualitative Interviews

Julia Brannen

Sociological Research Online

Open access

Research article

First published 2021-8

Is it all about storytelling? Living and learning hereditary cancer on Twitter

Stefania Vicari

New Media & Society

Open access

Research article

First published 2026

Embracing the Legacy of the Griot: Using Storytelling as an Indigenous and Affirming Methodology

Kim Valldejuli, Justine S. Sefcik

International Journal of Qualitative Methods

Open access

Research article

First published 2025

Capital gains: Neurodivergence,workplace disclosure and storytelling

Louise Nash

Organization

Retricted access

Other

First published 2009-12

Methodological consideration of story telling in qualitative research involving Indigenous Peoples

Susan Bird, Janine L. Wiles, Looee Okalik [...]

Global Health Promotion

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