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Articles (1570)

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1-10 of 1570 results for share-of-category

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Select article: The ‘parent’ category as an interactional resource in a sibling dispute over sharing

Open access

Research article

First published 2025

The ‘parent’ category as an interactional resource in a sibling dispute over sharing

Valeria Sinkeviciute

Discourse Studies

Select article: Interdependent Formation of Symbolic and Regulatory Boundaries: The Discursive Contestation Around the Home-Sharing Category

Open access

Research article

First published 2025-5

Interdependent Formation of Symbolic and Regulatory Boundaries: The Discursive Contestation Around the Home-Sharing Category

Patricia Klopf, Johann Fortwengel, Michael Etter

Journal of Management

Select article: The cultural underpinnings of platformization: How social movement organizations helped form the category of the sharing economy

Free access

Research article

First published 2024-3

The cultural underpinnings of platformization: How social movement organizations helped form the category of the sharing economy

Domen Bajde, Maja Golf-Papez, Barbara Culiberg

Marketing Theory

Select article: Representing social categories based on shared cultural knowledge in adults

Retricted access

Research article

First published 2022-10

Representing social categories based on shared cultural knowledge in adults

Katalin Oláh, Ildikó Király

Quarterly Journal of Experimental Psychology

Select article: Competing Loyalty Programs: Impact of Market Saturation,Market Share,and Category Expandability

Retricted access

Research article

First published 2009-1

Competing Loyalty Programs: Impact of Market Saturation,Market Share,and Category Expandability

Yuping Liu, Rong Yang

Journal of Marketing

Select article: The Emergence of Market Structure in New Repeat-Purchase Categories: The Interplay of Market Share and Retailer Distribution

Retricted access

Research article

First published 2000-2

The Emergence of Market Structure in New Repeat-Purchase Categories: The Interplay of Market Share and Retailer Distribution

Bart J. Bronnenberg, Vijay Mahajan, Wilfried R. Vanhonacker

Journal of Marketing Research

Select article: Managing Customer-Initiated Contacts with Manufacturers: The Impact on Share of Category Requirements and Word-of-Mouth Behavior

Retricted access

Research article

First published 2001-8

Managing Customer-Initiated Contacts with Manufacturers: The Impact on Share of Category Requirements and Word-of-Mouth Behavior

Douglas Bowman, Das Narayandas

Journal of Marketing Research

Select article: The Categorical Paradoxes in the Sharing Economy: Empirical Evidence from Airbnb

Retricted access

Research article

First published 2025-12

The Categorical Paradoxes in the Sharing Economy: Empirical Evidence from Airbnb

Yuxin Huang, Yi Shen, Fujun Lai [...]

Production and Operations Management

Select article: The dawn of traditional CX metrics? Examining satisfaction,EXQ,and WAR

Retricted access

Research article

First published 2020-11

The dawn of traditional CX metrics? Examining satisfaction,EXQ,and WAR

Gustavo Imhof, Phil Klaus

International Journal of Market Research

Select article: Knowledge capitalization in mechatronic collaborative design

Retricted access

Research article

First published 2022-3

Knowledge capitalization in mechatronic collaborative design

Mouna Fradi, Raoudha Gaha, Faïda Mhenni [...]

Concurrent Engineering

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