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1-10 of 597 results for persuasion theory

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Select article: Preschool Children's Persuasion Knowledge: The Contribution of Theory of Mind

Retricted access

Research article

First published 2009-9

Preschool Children's Persuasion Knowledge: The Contribution of Theory of Mind

Anna R. McAlister, T. Bettina Cornwell

Journal of Public Policy & Marketing

Select article: Exploiting Attractiveness in Persuasion: Senders’ Implicit Theories About Receivers’ Processing Motivation

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First published 2010-06

Exploiting Attractiveness in Persuasion: Senders’ Implicit Theories About Receivers’ Processing Motivation

Tobias Vogel, Florian Kutzner, Klaus Fiedler [...]

Personality and Social Psychology Bulletin

Select article: Consumers’ Processing of Persuasive Advertisements: An Integrative Framework of Persuasion Theories

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Research article

First published 1999-10

Consumers’ Processing of Persuasive Advertisements: An Integrative Framework of Persuasion Theories

Joan Meyers-Levy, Prashant Malaviya

Journal of Marketing

Select article: The art of persuasion: Theorizing as argumentation

Open access

Research article

First published 2025

The art of persuasion: Theorizing as argumentation

Akhil Bhardwaj

Strategic Organization

Select article: Persuasive Arguments Theory,Group Polarization,and Choice Shifts

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Research article

First published 1984-06

Persuasive Arguments Theory,Group Polarization,and Choice Shifts

Verlin B. Hinsz, James H. Davis

Personality and Social Psychology Bulletin

Select article: Reading Theory and Persuasive Business Communications: Guidelines for Writers

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Research article

First published 1991-10

Reading Theory and Persuasive Business Communications: Guidelines for Writers

Nancy Roundy Blyler

Journal of Technical Writing and Communication

Select article: On the Verifiability of Evolutionary Psychological Theories: An Analysis of the Psychology of Scientific Persuasion

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Research article

First published 2002-5

On the Verifiability of Evolutionary Psychological Theories: An Analysis of the Psychology of Scientific Persuasion

Lucian Gideon Conway, Mark Schaller

Personality and Social Psychology Review

Select article: Ericksonian therapy as a grounding for a theory of persuasive marketing dialogue

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Research article

First published 2015-3

Ericksonian therapy as a grounding for a theory of persuasive marketing dialogue

Chris Miles

Marketing Theory

Select article: A Model of Methods for Influencing Prescribing: Part I. A Review of Prescribing Models,Persuasion Theories,and Administrative and Educational Methods

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Review article

First published 1990-4

A Model of Methods for Influencing Prescribing: Part I. A Review of Prescribing Models,Persuasion Theories,and Administrative and Educational Methods

Dennis W. Raisch

Annals of Pharmacotherapy

Select article: Believability and Attitudes toward Alcohol Warning Label Information: The Role of Persuasive Communications Theory

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Research article

First published 1990-1

Believability and Attitudes toward Alcohol Warning Label Information: The Role of Persuasive Communications Theory

J. Craig Andrews, Richard G. Netemeyer, Srinivas Durvasula

Journal of Public Policy & Marketing

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