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Retricted access

Research article

First published 2009-9

Preschool Children's Persuasion Knowledge: The Contribution of Theory of Mind

Anna R. McAlister, T. Bettina Cornwell

Journal of Public Policy & Marketing

Open access

Research article

First published 2016-11

Effects of Disclosing Sponsored Content in Blogs

Eva A. van Reijmersdal, Marieke L. Fransen, Guda van Noort [...]

American Behavioral Scientist

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Research article

First published 2008-4

An Examination of the Effects of Activating Persuasion Knowledge on Consumer Response to Brands Engaging in Covert Marketing

Mei-Ling Wei, Eileen Fischer, Kelley J. Main

Journal of Public Policy & Marketing

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Research article

First published 1968-12

Source Derogation and Persuasion on Controverted Issues

Nancy N. Thalhofer, John P. Kirscht

Psychological Reports

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Research article

First published 1985-09

Ordinary Knowing and Policy Science

Mark A. Emmert

Science Communication

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Research article

First published 2016-12

Prosocial Outcomes of Hotel’s CSR-Perceived Motives

Eun Yeon Kang, Lucy Atkinson

Social Marketing Quarterly

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Research article

First published 2024

Celebrity Credibility by Fuzzy Set Qualitative Comparative Analysis (fsQCA) and Regression Analysis

Hulya Bakirtas, Mukaddes Ozlem Celik

Global Business Review

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Research article

First published 2006-9

Heightening Adolescent Vigilance toward Alcohol Advertising to Forestall Alcohol Use

Marvin E. Goldberg, Keith E. Niedermeier, Lori J. Bechtel [...]

Journal of Public Policy & Marketing

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Research article

First published 1985-01

The Rhetoric of Explanation

ROBERT J. CONNORS

Written Communication

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Other

First published 2010-06

Exploiting Attractiveness in Persuasion: Senders’ Implicit Theories About Receivers’ Processing Motivation

Tobias Vogel, Florian Kutzner, Klaus Fiedler [...]

Personality and Social Psychology Bulletin

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