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Articles (4585)

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1-10 of 4585 results for media strategy

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Select article: Strategy and new media: A research agenda

Retricted access

Research article

First published 2015-5

Strategy and new media: A research agenda

Ursula Plesner, Ib T. Gulbrandsen

Strategic Organization

Select article: Crisis Situations,Communication Strategies,and Media Coverage

Retricted access

Research article

First published 2006-06

Crisis Situations,Communication Strategies,and Media Coverage

Yi-Hui Huang

Communication Research

Select article: Platform or Content Strategy? Exploring Engagement With Brand Posts on Different Social Media Platforms

Open access

Research article

First published 2023-10

Platform or Content Strategy? Exploring Engagement With Brand Posts on Different Social Media Platforms

Zheng Shen

Sage Open

Select article: Strategies for climate change communication through social media: Objectives,approach,and interaction

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Research article

First published 2023-8

Strategies for climate change communication through social media: Objectives,approach,and interaction

Bienvenido León, Michael Bourk, Wiebke Finkler [...]

Media International Australia

Select article: Judicial power in Russian print media: Strategies of representation

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Research article

First published 2015-6

Judicial power in Russian print media: Strategies of representation

Tatiana Dubrovskaya, Natalia Dankova, Svetlana Gulyaykina

Discourse & Communication

Select article: ISIS’s media strategy as image warfare: Strategic messaging over time and across platforms

Free access

Research article

First published 2019-3

ISIS’s media strategy as image warfare: Strategic messaging over time and across platforms

Moran Yarchi

Communication and the Public

Select article: Public service media beyond the digital hype: distribution strategies in a platform era

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Research article

First published 2019-10

Public service media beyond the digital hype: distribution strategies in a platform era

Karen Donders

Media,Culture & Society

Select article: Do religious identity and media messages join forces? Young Dutch Muslims’ identification management strategies in the Netherlands

Open access

Research article

First published 2023-2

Do religious identity and media messages join forces? Young Dutch Muslims’ identification management strategies in the Netherlands

Nella Geurts, Marijn van Klingeren

Ethnicities

Select article: The Role of Social Media in Intrastakeholder Strategies to Influence Decision Making in a UK Infrastructure Megaproject: Crossrail 2

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Research article

First published 2020-2

The Role of Social Media in Intrastakeholder Strategies to Influence Decision Making in a UK Infrastructure Megaproject: Crossrail 2

Sunila Lobo, Agha Farhan Abid

Project Management Journal

Select article: The effects of hotels’ environmental sustainability communication strategies on social Media engagement and brand advocacy: The roles of communication characteristics and customers’ personality traits

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Research article

First published 2025-7

The effects of hotels’ environmental sustainability communication strategies on social Media engagement and brand advocacy: The roles of communication characteristics and customers’ personality traits

Ibrahim Alnawas, Kamel El Hedhli, Allam Abu Farha [...]

Journal of Vacation Marketing

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