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1-10 of 78 results for impulse purchase

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Select article: A Study on Youth Online Impulsive Purchase

Retricted access

Research article

First published 2013-7

A Study on Youth Online Impulsive Purchase

Julian Lin, Chan Hock Chuan

Journal of Creative Communications

Select article: The urge to splurge: Differentiating unplanned and impulse purchases

Open access

Research article

First published 2024-9

The urge to splurge: Differentiating unplanned and impulse purchases

Nadia Morozova, Ivo Vlaev

International Journal of Market Research

Select article: The Moderating Effect of Buying Impulsivity on the Dynamics of Unplanned Purchasing Motivations

Retricted access

Research article

First published 2020-6

The Moderating Effect of Buying Impulsivity on the Dynamics of Unplanned Purchasing Motivations

Jacob Suher, Wayne D. Hoyer

Journal of Marketing Research

Select article: Impulse Purchase Intention in an AI-mediated Retail Environment: Extending the TAM with Attitudes Towards Technology and Innovativeness

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Research article

First published 2023

Impulse Purchase Intention in an AI-mediated Retail Environment: Extending the TAM with Attitudes Towards Technology and Innovativeness

H. A. Dimuthu Maduranga Arachchi, G. D. Samarasinghe

Global Business Review

Select article: Influence of Mobile App Live Streaming Characteristics on Clothing Impulse Purchase Intention: Mediation of Swift Guanxi and Perceived Trust

Open access

Research article

First published 2024-10

Influence of Mobile App Live Streaming Characteristics on Clothing Impulse Purchase Intention: Mediation of Swift Guanxi and Perceived Trust

Hewei Tian

Sage Open

Select article: The effects of visual-audio merchandising elements on consumers’ impulsive purchase intentions in apparel e-customization

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Research article

First published 2022-12

The effects of visual-audio merchandising elements on consumers’ impulsive purchase intentions in apparel e-customization

Pei Li, Mengshi Pan, Hongjian Qu [...]

Textile Research Journal

Select article: Customer Impulse Purchasing Behavior

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Research article

First published 1967-2

Customer Impulse Purchasing Behavior

David T. Kollat, Ronald P. Willett

Journal of Marketing Research

Select article: The Impact of Electronic Word-of-Mouth on Exploratory Buying Behavior Tendencies and Impulsive Purchasing of Sports Brand Products

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Research article

First published 2026-3

The Impact of Electronic Word-of-Mouth on Exploratory Buying Behavior Tendencies and Impulsive Purchasing of Sports Brand Products

Yu-Tai Wu

Sport Marketing Quarterly

Select article: Impulse Purchases and Trust: The Mediating Effect of Stickiness and the Mental Budgeting Account

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Research article

First published 2013-10

Impulse Purchases and Trust: The Mediating Effect of Stickiness and the Mental Budgeting Account

Jyh-Jeng Wu, Ying-Hueih Chen, Shu-Hua Chien

Cyberpsychology,Behavior,and Social Networking

Select article: Is Impulse Purchasing Really a Useful Concept for Marketing Decisions?

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Research article

First published 1969-1

Is Impulse Purchasing Really a Useful Concept for Marketing Decisions?

David T. Kollat, Ronald P. Willett

Journal of Marketing

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