Sage Journals: Discover world-class research

Retricted access

Research article

First published 2022-4

Active Within Structures: Predictors of Esports Gameplay and Spectatorship

Tang Tang, Jake Kucek, Steven Toepfer

Communication & Sport

Retricted access

Research article

First published 2026-3

How Language Affects Audience Cognition in Sports Sponsorship: Insights From Esports Broadcasting

Ziyuan Xu, Haruka Amano, Dongye Lyu [...]

Sport Marketing Quarterly

Open access

Research article

First published 2026

Esports is a riot games: A critical political economic analysis of the closure of the world’s first esports TV network in South Korea

DongWook Jeong

Media,Culture & Society

Retricted access

Research article

First published 2022-4

Motivational Differences Among Viewers of Traditional Sports,Esports,and NBA 2K League

Ryan Rogers, Lee Farquhar, Jacob Mummert

Communication & Sport

Retricted access

Research article

First published 2023-9

The Next Best Thing: How Media Dependency and Uses and Gratifications Inform Esport Fandom During the COVID-19 Pandemic

Andrew Billings, Sai Datta Mikkilineni

American Behavioral Scientist

Retricted access

Research article

First published 2023-4

Systemic issues with narratives of identity: Toxicity and esports media professionals

Mateusz Felczak

Convergence: The International Journal of Research into New Media Technologies

Open access

Research article

First published 2023-10

Streaming demand for eSports: Analysis of Counter-strike: Global offensive

Thadeu Gasparetto, Artemii Safronov

Convergence: The International Journal of Research into New Media Technologies

Retricted access

Research article

First published 2022-4

Let’s Watch Live Streaming: How Streamer Credibility Influences Brand Attitude in Esports Streamer Marketing

Qingru Xu, Hanyoung Kim, Andrew C. Billings

Communication & Sport

Retricted access

Research article

First published 2020-6

“Not Only for a Celebration of Competitive Overwatch but Also for National Pride”: Sportificating the Overwatch World Cup 2016

Riikka Turtiainen, Usva Friman, Maria Ruotsalainen

Games and Culture

Retricted access

Research article

First published 2022-12

Ethical judgments of esports spectators regarding cheating in competition

Mark R Johnson, Brett Abarbanel

Convergence: The International Journal of Research into New Media Technologies

Search results