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1-10 of 200 results for elaboration likelihood

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Select article: Understanding patients’ doctor choice behavior: Elaboration likelihood perspective

Retricted access

Research article

First published 2024

Understanding patients’ doctor choice behavior: Elaboration likelihood perspective

Junhui Yan, Changyong Liang, Dongxiao Gu [...]

Information Development

Select article: Processing of Apparel Advertisements: Application and Extension of Elaboration Likelihood Model

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Research article

First published 2006-01

Processing of Apparel Advertisements: Application and Extension of Elaboration Likelihood Model

Hyunjoo Oh, Cynthia R. Jasper

Clothing and Textiles Research Journal

Select article: Exploring the human factors for mindfulness in mHealth service usage: An Elaboration Likelihood Model

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Research article

First published 2021-9

Exploring the human factors for mindfulness in mHealth service usage: An Elaboration Likelihood Model

Xinghan Wu, Xitong Guo, He Zhu

Information Development

Select article: Using the Elaboration Likelihood Model to Identify the Optimum Facebook Video Marketing Strategy for Travel Agencies

Open access

Research article

First published 2025-7

Using the Elaboration Likelihood Model to Identify the Optimum Facebook Video Marketing Strategy for Travel Agencies

Chin-Yi Fang, Ya-Ping Chang, Tai-Ning Yang [...]

Sage Open

Select article: Consumers’ Trust in Persuasion: Objective Versus Biased Elaboration Likelihood in China’s E-Commerce Advertising

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Research article

First published 2022-12

Consumers’ Trust in Persuasion: Objective Versus Biased Elaboration Likelihood in China’s E-Commerce Advertising

Fengyi Deng, Heshui Huang, Hong Cheng

Journalism & Mass Communication Quarterly

Select article: An Application of the Elaboration Likelihood Model

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Research article

First published 1990-06

An Application of the Elaboration Likelihood Model

Jerry B. Gotlieb, John E. Swan

Journal of the Academy of Marketing Science

Select article: Elaboration Likelihood Model and Locus of Control: Is There a Connection?

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Research article

First published 1992-6

Elaboration Likelihood Model and Locus of Control: Is There a Connection?

Yiorgos Zotos, Steven Lysonski, Peter Martin

Psychological Reports

Select article: Influence Factors on Consumers’ Instant Cross-buying under Supermarkets’ Cross-border Integration: From the Perspective of the Elaboration Likelihood Model

Open access

Research article

First published 2022-7

Influence Factors on Consumers’ Instant Cross-buying under Supermarkets’ Cross-border Integration: From the Perspective of the Elaboration Likelihood Model

Jingjing Wu, Yiwei Chen, Lin Hu [...]

Sage Open

Select article: Sport-Related Concussion Education and the Elaboration Likelihood Model: Need for Cognition as Mediator Between Health Literacy and Concussion Education Efficacy

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Research article

First published 2021-8

Sport-Related Concussion Education and the Elaboration Likelihood Model: Need for Cognition as Mediator Between Health Literacy and Concussion Education Efficacy

Jacob S. Turner, Andrew C. Tollison, Birgid Hopkins [...]

Communication & Sport

Select article: What You Perceive Is What You Get: Enhancing Rumor-Combating Effectiveness on Social Media Based on Elaboration Likelihood Model

Open access

Research article

First published 2024-10

What You Perceive Is What You Get: Enhancing Rumor-Combating Effectiveness on Social Media Based on Elaboration Likelihood Model

Cheng Zhou, Qian Chang

Social Media + Society

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