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Retricted access

Research article

First published 2020-1

Effect of social media sharing on destination brand awareness and destination quality

Bekir Bora Dedeoğlu, Mathilda van Niekerk, Kemal Gürkan Küçükergin [...]

Journal of Vacation Marketing

Open access

Research article

First published 2026-3

Leveraging Cittaslow Promotion on Social Media to Enhance Tourists’ Behavioral Responses Toward Small Urban Tourism Destinations

Mehmet Ozer, Ali Selcuk Can, Yuksel Ekinci [...]

Journal of Travel Research

Free access

Research article

First published 2024-1

Exploring tourism-generated social media communication,brand equity,satisfaction,and loyalty: A PLS-SEM-based multi-sequential approach

Amir Zaib Abbasi, Raouf Ahmad Rather, Ding Hooi Ting [...]

Journal of Vacation Marketing

Open access

Research article

First published 2025-9

Environmental or Personal Benefit? The Role of Message Appeal and Information Type in Destination Social Media Advertisements

Arnold Japutra, Ali Selcuk Can, Cihan Alphun

Journal of Travel Research

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Research article

First published 2023-7

Extension and Validation of A Novel Destination Brand Equity Model

Yuksel Ekinci, Arnold Japutra, Sebastian Molinillo [...]

Journal of Travel Research

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Research article

First published 2010-12

Exploring Relationships between Mongolian Destination Brand Equity,Satisfaction and Destination Loyalty

Ching-Fu Chen, Odonchimeg Myagmarsuren

Tourism Economics

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Research article

First published 2019-10

A structural analysis of destination brand equity in mountainous tourism destination in northern India

Vikrant Kaushal, Suman Sharma, G Mahender Reddy

Tourism and Hospitality Research

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Research article

First published 2017-10

Investigating non-visitors’ intentions to travel to a long-haul holiday destination

Constanza Bianchi, Sandra Milberg

Journal of Vacation Marketing

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Research article

First published 2022-3

Customer-Based Place Brand Equity and Tourism: A Regional Identity Perspective

Sunny Bose, Sudeepta Pradhan, Makhmoor Bashir [...]

Journal of Travel Research

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Research article

First published 2011-9

Tourism Destination Brand Equity Dimensions

William C. Gartner, Maja Konecnik Ruzzier

Journal of Travel Research

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