Sage Journals: Discover world-class research

Retricted access

Research article

First published 2010-12

A Concept Evaluation Method for Strategic Product Design with Concurrent Consideration of Future Customer Requirements

Chathura Withanage, Taezoon Park, Hae-Jin Choi

Concurrent Engineering

Retricted access

Research article

First published 2012-12

An Analysis of the Link between Customers' Intention to Recommend a Firm and the Lifetime Value of its Customers

Philipp Schmitt, Steffen Meyer, Bernd Skiera

Recherche et Applications en Marketing (English Edition)

Retricted access

Research article

First published 2026-4

Resource flows in a multi-directional integrated value creation model

Hope Arabie, Corey J Fox, Steven W Rayburn

Journal of General Management

Open access

Research article

First published 2023-10

Influence of Customer Knowledge Management on Mobile Fitness Application Customer Value Cocreation Through Flow Experience and Customer Involvement

Chao Wang, Zhigang Wang

Sage Open

Open access

Research article

First published 2025-1

How Do Firms Manage Their Long-term Customer Relationship? The Role of Customer Experience and Constructive Mechanism on Customer Commitment from Utilitarian and Hedonic Perspectives

Yajing Duan, Lingzhi Brian Fang

Sage Open

Retricted access

Research article

First published 2024-2

It Takes a Village!: Customer Value Co-Creation Behavior in Restaurant Social Media-Based Brand Community

Jahyun Song, Hailin Qu, Xiang (Robert) Li

Journal of Hospitality & Tourism Research

Retricted access

Research article

First published 2021-02-02

Using fuzzy Indicators in customer experience analytics

Carolina Nicolas, Jaime Gil-Lafuente, Angélica Urrutia [...]

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

Open access

Research article

First published 2022-2

Autonomy or Security? Core Value Trade-Offs and Spillovers in Servicescapes for Vulnerable Customers

Birgitta Sandberg, Leila Hurmerinta, Henna M. Leino [...]

Journal of Service Research

Open access

Other

First published 2013-11

Uncovering Collaborative Value Creation Patterns and Establishing Corresponding Customer Roles

Sabine Moeller, Robert Ciuchita, Dominik Mahr [...]

Journal of Service Research

Retricted access

Research article

First published 2017-1

Project Customization and the Supplier Revenue–Cost Dilemmas: The Critical Roles of Supplier–Customer Coordination

Yonggui Wang, Jongkuk Lee, Er (Eric) Fang [...]

Journal of Marketing

Search results