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Select article: Artificial Intelligence Service and Customer Loyalty: A Moderated Mediation Role of Satisfaction and Contextual Factors in Human-AI Interaction

Open access

Research article

First published 2026-1

Artificial Intelligence Service and Customer Loyalty: A Moderated Mediation Role of Satisfaction and Contextual Factors in Human-AI Interaction

Hui Gao, Hongshen Liu, Hui Zhang [...]

Sage Open

Select article: AI Customer Service: Task Complexity,Problem-Solving Ability,and Usage Intention

Retricted access

Research article

First published 2020-11

AI Customer Service: Task Complexity,Problem-Solving Ability,and Usage Intention

Yingzi Xu, Chih-Hui Shieh, Patrick van Esch [...]

Australasian Marketing Journal

Select article: Harmonizing Human Touch and AI Precision in Customer Service

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Research article

First published 2025

Harmonizing Human Touch and AI Precision in Customer Service

Zhenbin Ding, Yali Zhang, Jun Sun [...]

Journal of Service Research

Select article: The Service Robot Customer Experience (SR-CX): A Matter of AI Intelligences and Customer Service Goals

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Research article

First published 2025-2

The Service Robot Customer Experience (SR-CX): A Matter of AI Intelligences and Customer Service Goals

Bart Larivière, Katrien Verleye, Arne De Keyser [...]

Journal of Service Research

Select article: Unlocking hotel brand advocacy: The role of perceived technological empowerment,AI service quality,and customer readiness

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Research article

First published 2026

Unlocking hotel brand advocacy: The role of perceived technological empowerment,AI service quality,and customer readiness

Hazem Ahmed Khairy, Wagih M. E. Salama, Mohamed Ahmed Suliman

Human Systems Management

Select article: ChatGPT for cultural heritage and the customization of generative AI: A talkthrough analysis of the Luigi Einaudi chatbot

Open access

Research article

First published 2025

ChatGPT for cultural heritage and the customization of generative AI: A talkthrough analysis of the Luigi Einaudi chatbot

Simone Natale, Bruno Surace, Enrico Mensa [...]

New Media & Society

Select article: AI FOR CUSTOMER ENGAGEMENT AT GOOGLE

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Research article

First published 2023-03

AI FOR CUSTOMER ENGAGEMENT AT GOOGLE

Tim Frank, Aastha Gaur, Abheek Gupta [...]

Management and Business Review

Select article: AI for Customer Journeys: A Transformer Approach

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Research article

First published 2026-2

AI for Customer Journeys: A Transformer Approach

Zipei Lu, P.K. Kannan

Journal of Marketing Research

Select article: AI + Human Is the Essential Formula for Customer Engagement

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Research article

First published 2023-03

AI + Human Is the Essential Formula for Customer Engagement

Chetan Dube

Management and Business Review

Select article: Brave New World? On AI and the Management of Customer Relationships

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Research article

First published 2020-8

Brave New World? On AI and the Management of Customer Relationships

Barak Libai, Yakov Bart, Sonja Gensler [...]

Journal of Interactive Marketing

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