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Research article

First published 2014-7

Micro-Level Interactions in Business–Nonprofit Partnerships

Marlene Vock, Willemijn van Dolen, Ans Kolk

Business & Society

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Research article

First published 2017-1

Getting CSR communication fit: A study of strategically fitting cause,consumers and company in corporate CSR communication

Line Schmeltz

Public Relations Inquiry

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Research article

First published 2020-10

Proactive Versus Reactive CSR in a Crisis: An Impression Management Perspective

Hyejoon Rim, Mary Ann T. Ferguson

International Journal of Business Communication

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Research article

First published 2012-12

Willingness to Pay for Cause-Related Marketing: The Impact of Donation Amount and Moderating Effects

Nicole Koschate-Fischer, Isabel V. Stefan, Wayne D. Hoyer

Journal of Marketing Research

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Research article

First published 2012-7

Choice of Cause in Cause-Related Marketing

Stefanie Rosen Robinson, Caglar Irmak, Satish Jayachandran

Journal of Marketing

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Research article

First published 2011-12

The Influence of Employee Referrals on P-O Fit

An Tien Hsieh, Ying Yu Chen

Public Personnel Management

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Research article

First published 2016-12

Examining Public Response to Corporate Social Initiative Types

Lucinda L. Austin, Barbara Miller Gaither

Social Marketing Quarterly

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Research article

First published 2025-4

Development of a Comprehensive Safety Evaluation Mechanism for the Highway Bus Industry

Chia-Hung Chen, Yu-Chung Tsao, Ching-Hao Chen [...]

Transportation Research Record: Journal of the Transportation Research Board

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Research article

First published 2006-06

Measuring Success in Family Businesses: The Concept of Configurational Fit

Christoph Hienerth, Alexander Kessler

Family Business Review

Open access

Research article

First published 2025-7

Cause-Related Marketing: A Past and Future Review Using SPAR-4 SLR Guidelines and TCCM Framework

Kanishk Koushik, Madhulika P. Sarkar

Sage Open

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