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Articles (24)

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1-10 of 24 results for campaign strategy and spending

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Select article: Campaigning During a Crisis: The Pandemic’s Impact on Congressional Campaign Strategy and Spending in 2020

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Research article

First published 2026-1

Campaigning During a Crisis: The Pandemic’s Impact on Congressional Campaign Strategy and Spending in 2020

Paul S. Herrnson, Scott Limbocker

American Politics Research

Select article: Does Campaign Spending Work?

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Other

First published 2004-01

Does Campaign Spending Work?

Alan S. Gerber

American Behavioral Scientist

Select article: From Home Base to Swing States: The Evolution of Digital Advertising Strategies during the 2020 US Presidential Primary

Open access

Research article

First published 2022-6

From Home Base to Swing States: The Evolution of Digital Advertising Strategies during the 2020 US Presidential Primary

NaLette M Brodnax, Piotr Sapiezynski

Political Research Quarterly

Select article: The Impact of Candidate Appearance and Advertising Strategies on Election Results

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Research article

First published 2011-10

The Impact of Candidate Appearance and Advertising Strategies on Election Results

Joandrea Hoegg, Michael V. Lewis

Journal of Marketing Research

Select article: Coordination in Plain Sight: The Breadth and Uses of “Redboxing” in Congressional Elections

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Research article

First published 2024-06

Coordination in Plain Sight: The Breadth and Uses of “Redboxing” in Congressional Elections

Gabriel Foy-Sutherland, Saurav Ghosh

Election Law Journal: Rules,Politics,and Policy

Select article: The Political Cost of Corruption: Scandals,Campaign Finance,and Reelection in the Brazilian Chamber of Deputies

Open access

Research article

First published 2016-8

The Political Cost of Corruption: Scandals,Campaign Finance,and Reelection in the Brazilian Chamber of Deputies

Ivan Jucá, Marcus André Melo, Lucio Rennó

Journal of Politics in Latin America

Select article: Contrasts in Presidential Campaign Commericals of 1996

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Research article

First published 1997-08

Contrasts in Presidential Campaign Commericals of 1996

L. PATRICK DEVLIN

American Behavioral Scientist

Select article: Initiative Campaigns

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Research article

First published 2009-01

Initiative Campaigns

Caroline J. Tolbert, Daniel C. Bowen, Todd Donovan

American Politics Research

Select article: Ditching the pack: Digital media in the 2010 Brazilian congressional campaigns

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Research article

First published 2012-6

Ditching the pack: Digital media in the 2010 Brazilian congressional campaigns

Jason Gilmore

New Media & Society

Select article: Customer satisfaction and expenditure behaviour in musical festivals

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Research article

First published 2016-8

Customer satisfaction and expenditure behaviour in musical festivals

Ana Pinto Borges, Paula Rodrigues, Álvaro Matias

Tourism Economics

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