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1-10 of 120 results for Standardization versus adaptation

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Select article: Standardization versus Adaptation of International Marketing Strategy: An Empirical Investigation

Retricted access

Research article

First published 1993-10

Standardization versus Adaptation of International Marketing Strategy: An Empirical Investigation

David M. Szymanski, Sundar G. Bharadwaj, P. Rajan Varadarajan

Journal of Marketing

Select article: Unusual Differences between Domain Standard Scores on the Vineland Adaptive Behavior Scales: Estimated versus Empirical Values

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Research article

First published 1985-09

Unusual Differences between Domain Standard Scores on the Vineland Adaptive Behavior Scales: Estimated versus Empirical Values

A. B. Silverstein

Journal of Psychoeducational Assessment

Select article: The Problem with Standardizing International Market Research: A Case Study from B2B Services

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Research article

First published 2014-5

The Problem with Standardizing International Market Research: A Case Study from B2B Services

M. Sajid Khan, Earl Naumann, Matti J. Haverila

Australasian Marketing Journal

Select article: The Paradox of Standard Flexibility: The Effects of Co-evolution between Standard and Interorganizational Network

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Research article

First published 2012-5

The Paradox of Standard Flexibility: The Effects of Co-evolution between Standard and Interorganizational Network

Jan van den Ende, Geerten van de Kaa, Simon den Uijl [...]

Organization Studies

Select article: Export Performance: A Focus on Discretionary Adaptation

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Research article

First published 2017-12

Export Performance: A Focus on Discretionary Adaptation

Stanford A. Westjohn, Peter Magnusson

Journal of International Marketing

Select article: Cultural Value Adaptation in Advertising is Effective,But Not Dependable: A Meta-Analysis of 25 Years of Experimental Research

Open access

Research article

First published 2026-4

Cultural Value Adaptation in Advertising is Effective,But Not Dependable: A Meta-Analysis of 25 Years of Experimental Research

Jos Hornikx, Anne Janssen, Daniel J. O’Keefe

International Journal of Business Communication

Select article: Economic Consequences of Numerical Adaptation

Open access

Research article

First published 2025-6

Economic Consequences of Numerical Adaptation

Michele Garagnani, Ferdinand M. Vieider

Psychological Science

Select article: Metajudgment: Metatheories and Beliefs About Good Judgment Across Societies

Open access

Research article

First published 2024-8

Metajudgment: Metatheories and Beliefs About Good Judgment Across Societies

Igor Grossmann, Richard E. Eibach

Current Directions in Psychological Science

Select article: Standards for Qualitative (and Quantitative) Research: A Prolegomenon

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Research article

First published 1990-5

Standards for Qualitative (and Quantitative) Research: A Prolegomenon

Kenneth Howe, Margaret Eisenhart

Educational Researcher

Select article: Hemiparesis Is a Clinical Correlate of General Adaptive Dysfunction in Children and Adolescents with Sturge-Weber Syndrome

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Other

First published 2009-06

Hemiparesis Is a Clinical Correlate of General Adaptive Dysfunction in Children and Adolescents with Sturge-Weber Syndrome

Jennifer Reesman, Robert Gray, Stacy J. Suskauer [...]

Journal of Child Neurology

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