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Articles (1098)

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1-10 of 1098 results for Sports marketing

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Select article: Sports Marketing and Conceptual Evolution: A Bibliometric Analysis

Open access

Research article

First published 2023-7

Sports Marketing and Conceptual Evolution: A Bibliometric Analysis

Suraj Kushe Shekhar, Mohd Asif Shah

Sage Open

Select article: Are Sports Betting Markets Prediction Markets?

Retricted access

Research article

First published 2014-2

Are Sports Betting Markets Prediction Markets?

Kyle J. Kain, Trevon D. Logan

Journal of Sports Economics

Select article: Sport tourism: Joint marketing — A starting point for beneficial synergies

Retricted access

Research article

First published 1998-1

Sport tourism: Joint marketing — A starting point for beneficial synergies

Joy Standeven

Journal of Vacation Marketing

Select article: Impact of sports’ characteristics on the labor market

Retricted access

Research article

First published 2012-2

Impact of sports’ characteristics on the labor market

Junwook Hwang, Minki Hong, Seung-Yeol Yee [...]

International Review for the Sociology of Sport

Select article: Understanding the convergence of markets in online sports betting

Retricted access

Research article

First published 2018-11

Understanding the convergence of markets in online sports betting

Hibai Lopez-Gonzalez, Mark D Griffiths

International Review for the Sociology of Sport

Select article: An Analysis of Cause-Related and Social Marketing Strategies in the South African Sport Management Industry

Open access

Research article

First published 2022-4

An Analysis of Cause-Related and Social Marketing Strategies in the South African Sport Management Industry

Talent Moyo, Rodney Duffett, Brendon Knott

Sage Open

Select article: Assessing the Effects of Sports Marketing on Stock Returns

Retricted access

Review article

First published 2012-4

Assessing the Effects of Sports Marketing on Stock Returns

Chun-Da Chen, Chih-Chun Chen

Journal of Sports Economics

Select article: Active Sport Tourism in Europe: Applying Market Segmentation Model Based on Human Values

Retricted access

Research article

First published 2021-9

Active Sport Tourism in Europe: Applying Market Segmentation Model Based on Human Values

Aleksandra Terzić, Dunja Demirović, Biljana Petrevska [...]

Journal of Hospitality & Tourism Research

Select article: Data mining algorithm of experiential sports marketing based on cloud computing technology

Retricted access

Research article

First published 2023-11

Data mining algorithm of experiential sports marketing based on cloud computing technology

Mengzhong Chen, Guixian Tian, Yongchao Tao

Journal of Computational Methods in Sciences and Engineering

Select article: Bullshitters,Markets,and the Privatization of Public Discourse About Sports

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Other

First published 2010-7

Bullshitters,Markets,and the Privatization of Public Discourse About Sports

William J. Morgan

American Behavioral Scientist

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