Sage Journals: Discover world-class research

Open access

Research article

First published 2026-2

The Different Effects of Mass-Media Marketing and Personal Sales Budgets Across the Life Cycle of B2B High-Tech Start-Ups

Arnd Vomberg, Maximilian Friess, Sascha Alavi [...]

Journal of Marketing Research

Retricted access

Research article

First published 1993-12

A Comparison of Export Marketing Behavior of Canadian and Austrian High-Tech Firms

F.H. Rolf Seringhaus

Journal of International Marketing

Open access

Research article

First published 2019

Strategic Differentiation of High-Tech Services in Local Hospital Markets

Hanh Q. Trinh, James W. Begun

INQUIRY: The Journal of Health Care Organization,Provision,and Financing

Retricted access

Research article

First published 2009-4

Does Quality Win? Network Effects versus Quality in High-Tech Markets

Gerard J. Tellis, Eden Yin, Rakesh Niraj

Journal of Marketing Research

Retricted access

Research article

First published 2005-06

Investment in Facility Changeover Flexibility for Early Entry into High‐Tech Markets

Cheryl Gaimon, Alysse Morton

Production and Operations Management

Retricted access

Research article

First published 2017-1

Rhetorical Move Structure in High-Tech Marketing White Papers

Kim Sydow Campbell, Jefrey S. Naidoo

Journal of Business and Technical Communication

Retricted access

Research article

First published 2021-5

In the post-crisis world,did debt and equity markets respond differently to high-tech industries and innovative firms?

Marc Cowling, Weixi Liu, Ning Zhang

International Small Business Journal: Researching Entrepreneurship

Retricted access

Research article

First published 2009-7

Migration,Hukou Status,and Labor-Market Segmentation: The Case of High-Tech Development in Dalian

Chuncui Velma Fan, Peter V Hall, Geoffrey Wall

Environment and Planning A: Economy and Space

Open access

Research article

First published 2025-7

Is It Blocked or Dredged? Analysis of the Inhibitory Effect of Patent Assets and R&D Stock on the Market Value Impact of Patent Thickets in Chinese High-Tech Enterprises

Kai Luo, Jia Ren, Yibo Wang [...]

Sage Open

Open access

Research article

First published 2012-1

Bringing to Market Technological Innovation: What Distinguishes Success from Failure

Federico Frattini, Alfredo De Massis, Vittorio Chiesa [...]

International Journal of Engineering Business Management

Search results