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1-10 of 968 results for Customer preference

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Select article: Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences?

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Research article

First published 2009-9

Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences?

Nikolaus Franke, Peter Keinz, Christoph J. Steger

Journal of Marketing

Select article: Mobile Phone Feature Preferences,Customer Satisfaction and Repurchase Intent among Male Users

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Research article

First published 2011-11

Mobile Phone Feature Preferences,Customer Satisfaction and Repurchase Intent among Male Users

Matti Haverila

Australasian Marketing Journal

Select article: Brand Preference on the Edge of Customer Engagement,Mental Accounting,Attitude and Customers’ Biasness: An ISM Approach for Financial Products

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Research article

First published 2025-11

Brand Preference on the Edge of Customer Engagement,Mental Accounting,Attitude and Customers’ Biasness: An ISM Approach for Financial Products

Laxmikant Pattnaik, Saroj Kumar Sahoo, Sandhyarani Sahoo

Management and Labour Studies

Select article: Rebates,Loans,and Customers' Choice of Appliance Efficiency Level: Combining Stated-and Revealed-Preference Data

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Research article

First published 1995-01

Rebates,Loans,and Customers' Choice of Appliance Efficiency Level: Combining Stated-and Revealed-Preference Data

Kenneth E. Train, Terry Atherton

The Energy Journal

Select article: Integrated triangular fuzzy KE-GRA-TOPSIS method for dynamic ranking of products of customers’ fuzzy Kansei preferences

Free access

Research article

First published 2024-01-10

Integrated triangular fuzzy KE-GRA-TOPSIS method for dynamic ranking of products of customers’ fuzzy Kansei preferences

Dashuai Liu, Jie Zhang, Chenlu Wang [...]

Journal of Intelligent & Fuzzy Systems: Applications in Engineering and Technology

Select article: Value‐Based Routing and Preference‐Based Routing in Customer Contact Centers

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Research article

First published 2007-05

Value‐Based Routing and Preference‐Based Routing in Customer Contact Centers

Michael E. Sisselman, Ward Whitt

Production and Operations Management

Select article: Customer Preference-Based Information Retrieval to Build Module Concepts

Open access

Research article

First published 2013

Customer Preference-Based Information Retrieval to Build Module Concepts

Dongxing Cao, Mandun Zhang, Zhanjun Li

Advances in Mechanical Engineering

Select article: Research on solving method of similar cases considering customer preference

Open access

Research article

First published 2019-2

Research on solving method of similar cases considering customer preference

Qin Yang, Sheng Ruan, Xianjun Bian [...]

Advances in Mechanical Engineering

Select article: A study on customer’s preference toward summer-shirt fabric

Open access

Research article

First published 2020

A study on customer’s preference toward summer-shirt fabric

Yu Zhao, Le Yin, Yuksel Ikiz [...]

Journal of Engineered Fibers and Fabrics

Select article: Developing and Testing an Online Tool for Probing Customer Preferences

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Research article

First published 2015

Developing and Testing an Online Tool for Probing Customer Preferences

Maria Riala, Tuomas Nummelin

International Journal of Market Research

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