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Articles (15)

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1-10 of 15 results for AACSB curriculum

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Select article: Profiling Sustainability Curriculum in AACSB Schools

Open access

Research article

First published 2014

Profiling Sustainability Curriculum in AACSB Schools

Mukesh Srivastava

Sage Open

Select article: The Fourth-Generation Marketing Curriculum: Meeting AACSB's Guidelines

Retricted access

Research article

First published 1997-12

The Fourth-Generation Marketing Curriculum: Meeting AACSB's Guidelines

Steven Pharr, Linda J. Morris

Journal of Marketing Education

Select article: Integrating the business curriculum with a comprehensive case study: A prototype

Retricted access

Research article

First published 2005-06

Integrating the business curriculum with a comprehensive case study: A prototype

Peter M. Markulis, Harry Howe, Daniel R. Strang

Simulation & Gaming

Select article: Using the Computer in Business Communication Courses

Retricted access

Research article

First published 1986-01

Using the Computer in Business Communication Courses

Mary Munter

International Journal of Business Communication

Select article: Marketing Analytics Curriculum Integration: An Exploration of Resource Availability for Faculty

Free access

Research article

First published 2024-4

Marketing Analytics Curriculum Integration: An Exploration of Resource Availability for Faculty

Margaret C. Keiper, Jon Nachtigal, Joshua M. Lupinek [...]

Journal of Marketing Education

Select article: A Broadened Sales Curriculum: Exploratory Evidence

Retricted access

Research article

First published 2004-12

A Broadened Sales Curriculum: Exploratory Evidence

Birgit Leisen, Michael J. Tippins, Bryan Lilly

Journal of Marketing Education

Select article: Usage of Microcomputer Software in AACSB-Accredited Undergraduate and Graduate Marketing Programs

Retricted access

Research article

First published 1988-12

Usage of Microcomputer Software in AACSB-Accredited Undergraduate and Graduate Marketing Programs

Brian J. McNeeley, Barry Berman

Journal of Marketing Education

Select article: A Doctoral Field in Business Strategy-Policy

Retricted access

Research article

First published 1977-03

A Doctoral Field in Business Strategy-Policy

W. T. Greenwood

Journal of Management

Select article: Addressing the UN’s Sustainable Development Goals: An Examination of Sustainability Offerings in Marketing Curriculum and a Framework for Advancement

Retricted access

Research article

First published 2024-8

Addressing the UN’s Sustainable Development Goals: An Examination of Sustainability Offerings in Marketing Curriculum and a Framework for Advancement

Ryan J. Langan, Naz Onel, Kelly Weidner

Journal of Marketing Education

Select article: A Tale of Two Cities: Team Teaching in Action

Retricted access

Research article

First published 1996-12

A Tale of Two Cities: Team Teaching in Action

Thomas F. Stafford

Journal of Marketing Education

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