This essay discusses the need and the value of explicitly integrating rhetoric within the business classroom setting; introduces basic rhetorical structures that enhance the workplace skill set; identifies the significance of topoi in the business and professional communication classroom pedagogy; and provides an example of the practical application of using topoi as a pedagogical construct in the business and professional communication classroom.
Aristotle. (1984). The rhetoric and poetics. Modern Library.
2.
ArnettR. C. (2007). Interpretive inquiry as qualitative communication research. Qualitative Research Reports in Communication, 8(1), 29–35.
3.
ArnettR. C. (2010). Defining philosophy of communication: Difference and identity. Qualitative Research Reports in Communication, 11(1), 1–6.
4.
ArnettR. C.HolbaA. M. (2012). An overture to philosophy of communication: The carrier of meaning. Peter Lang.
5.
BoothW. C. (2004). The rhetoric of rhetoric: The quest for effective communication. Blackwell Publishing.
6.
CoffeltT.CosgroveS.VanceB. (2022). Measuring business and professional communication skills. Business and Professional Communication Quarterly, 85(2), 169–191. https://doi.org/10.1177/23294906221082235
7.
DeJeuE. B. (2023). Topoi of non-profit proposal writing. Business and Professional Communication Quarterly. Advance online publication. https://doi.org/10.1177/23294906231182616
8.
DonovanR. (2016). Impactful written communication: Information has value only if it drives action. Strategic Finance, 97(10), 19–20.
9.
Du-BabcockB. (2006). Teaching business communication: Past, present, future. Journal of Business Communication, 43(3), 253–264.
10.
DyrudM. A. (2011). Social networking and business communication pedagogy: Plugging into the Facebook generation. Business Communication Quarterly, 74, 475–478.
11.
FarrellT. B. (1993). Norms of rhetorical culture. Yale University Press.
12.
GetchellK. M.LentzP. J. (Eds.). (2018). Rhetorical theory and praxis in the business communication classroom. Routledge.
13.
HauserG. (1999). Vernacular voices: The rhetoric of publics and public sphere. University of South Carolina Press.
14.
HavelockE. A. (1963). Preface to Plato. The Belknap Press of Harvard University.
15.
HerrickJ. A. (2001). The history and theory of rhetoric: An introduction. Allyn and Bacon.
16.
HolbaA. M. (2022). Philosophy of communication inquiry: An introduction. Cognella.
17.
KanH. K.IsmailN. (2021). Competing values framework as decoding tool: Signature pedagogy for teaching business communication. Business and Professional Communication Quarterly, 84(1), 5–29. https://doi.org/10.1177/2329490620985909
18.
KlimoskiR. (2006). Introduction: Aristotle as a business ethics professor. Academy of Management, Learning, and Education, 5(1), 66–67.
19.
KonradA. (2018). Reimagining work: Normative commonplaces and their effects on accessibility in workplaces. Business and Professional Communication Quarterly, 81(1), 123–141.
20.
LawrenceH. (2013). Personal, reflective writing: A pedagogical strategy for teaching business students to write. Business Communication Quarterly, 76(2), 192–206.
21.
LentzP. (2013). MBA students’ workplace writing: Implications for business writing pedagogy and workplace practice. Business Communication Quarterly, 76(4), 474–490.
22.
LucasK.RawlinsJ. (2015). The competency pivot: Introducing a revised approach to the business communication curriculum. Business and Professional Communication Quarterly, 78(2), 167–193.
23.
LunsfordA. A.RuszkiewiczJ. J.WaltersK. (2021). Everything’s an argument. Bedford/St. Martin.
24.
MehraP. (2023). Feature on teaching and technology: Teaching MBA students business report writing using social media technologies. Business and Professional Communication Quarterly, 86, 207–230.
25.
MelonconL. (2018). Orienting access in our business and professional communication classrooms. Business and Professional Communication Quarterly, 81(1), 34–51.
26.
MunterM.HamiltonL. (2013). Guide to managerial communication: Effective business writing and speaking (3rd ed.). Pearson.
