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Abstract

In this article I argue that one of the today’s key management issues, globalization, evolved differently during the cold war in the Communist world than it did in the capitalist world. Stalin and Mao Zedong tried to create a World Socialist Market.This was ultimately doomed to fail because of the resilience of Western and Asian capitalism and the rivalry between the two axis of the communist worlds, Moscow and Beijing. Stalin’s and Mao’s heirs attempted to come to terms with global markets via competition and integration. In the end, the dream of a World Socialist Market crumbled due to its lack of unity and its inability to compete with those markets. In addition, communist management with its emphasis on central planning was considerably different than western management and only after the end of the war did the former communist bloc countries adopt similar management practices to the West.

Keywords

Cold War Communism Europe globalization United States

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Globalization and the Cold War: The Communist dimension

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