This study examines the relative influence of a large number of characteristics of places on the migration decision making of a sample of persons in the age group in which persons will be considering retirement migration. An experimental design is used in which persons judge the desirability of migrating to hypothetical locations that vary in climate, terrain, closeness to family, and a number of other attributes. The findings show the relative importance given to 10 attributes of destinations and the distribution of preferred levels of each attribute when subjects rate the attractiveness of destinations described by multiple attributes.
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