Search results: Sage Journals

Restricted accessOtherFirst published September, 2011

Value co-creation in service logic: A critical analysis

Christian Grönroos

Marketing Theory

Open accessReview articleFirst published July, 2024

Jens Schmidt, Richard Priem, Paola Zanella

Journal of Management

Open accessResearch articleFirst published November, 2025

Jorge Vera-Martínez

Journal of Creating Value

Restricted accessResearch articleFirst published February, 2020

Martin Williams, Sergio Biggemann, Zsófia Tóth

Australasian Marketing Journal

Restricted accessResearch articleFirst published May, 2018

Antonio Cordella, Andrea Paletti

Information Polity

Restricted accessResearch articleFirst published February, 2025

Daisy X. F. Fan, Dimitrios Buhalis, Evangelia Fragkaki [...]

Journal of Travel Research

Restricted accessResearch articleFirst published November, 2017

Christian Grönroos

Journal of Creating Value

Restricted accessResearch articleFirst published November, 2015

Steven A. Taylor, Gary L. Hunter

Journal of Creating Value

Open accessResearch articleFirst published December, 2023

Geoff Simmons, Mark Durkin

Marketing Theory

Restricted accessResearch articleFirst published September, 2018

Sheila Malone, Sally McKechnie, Caroline Tynan

Journal of Travel Research