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Research article

First published 2015-8

Update Status

Caroline Lego Muñoz, Natalie T. Wood

Journal of Marketing Education

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Research article

First published 2015-8

Social Media and Marketing Education

E. Deanne Brocato, Nathan James White, Kenneth Bartkus [...]

Journal of Marketing Education

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Research article

First published 2024-4

Social Media Marketing: A Commentary on Teaching and Learning in a Dynamic Field

Janna M. Parker, Kevin W. James

Journal of Marketing Education

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Research article

First published 2019-4

The State of Digital Marketing in Academia: An Examination of Marketing Curriculum’s Response to Digital Disruption

Ryan Langan, Scott Cowley, Carlin Nguyen

Journal of Marketing Education

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Research article

First published 2024-4

Digital Marketing and Analytics Education: A Systematic Review

Christine Ye, Yuna Kim, Yoon-Na Cho

Journal of Marketing Education

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Research article

First published 2023-3

What Do Employers Expect for Jobs Requiring Media Analytics? A Semantic Network Analysis of Job Descriptions of In-Person and Remote Positions During the COVID-19 Pandemic

Ke Jiang, Qian Xu, Ashleigh Afromsky

Journalism & Mass Communication Educator

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Other

First published 2019-1

Writing in Public Health: A New Program From the Association of Schools and Programs of Public Health

Laura Magaña Valladares, Richard K. Riegelman, Susan Albertine

Public Health Reports®

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Research article

First published 2017-12

Evidence Items as Signals of Marketing Competencies and Workplace Readiness: A Practitioner Perspective

Heather Honea, Iana A. Castro, Paula Peter

Journal of Marketing Education

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Research article

First published 2011-8

Placing a Hand in the Fire

Nathaniel J. Payne, Colin Campbell, Anjali S. Bal [...]

Journal of Marketing Education

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Research article

First published 2011-5

Teaching Consumer Analytics in Advertising and IMC Courses: Opportunities and Challenges

Pavan Chennamaneni, Vishal Lala, Prashant Srivastava [...]

Journal of Advertising Education

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