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Research article

First published 2015-6

Effects of Internet Display Advertising in the Purchase Funnel: Model-Based Insights from a Randomized Field Experiment

Paul R. Hoban, Randolph E. Bucklin

Journal of Marketing Research

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Research article

First published 2025-1

Unplanned Purchases of Luxury Goods and Experiences

YooHee Hwang, Minjung Shin, Seongseop (Sam) Kim

Journal of Hospitality & Tourism Research

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Research article

First published 2005-8

The role of cumulative online purchasing experience in service recovery management

Betsy Bugg Holloway, Sijun Wang, Janet Turner Parish

Journal of Interactive Marketing

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Research article

First published 2023-9

Airbnb Experiences: Travelers’ Purchase Behavior and Word-of-Mouth

Sonal Purohit, Rakhi Arora, Robin Nunkoo [...]

Journal of Travel Research

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Research article

First published 2016-8

Purchase of local products within the rural tourist experience context

Elisabeth Kastenholz, Celeste Eusébio, Maria João Carneiro

Tourism Economics

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Research article

First published 2020-12

Using User Experience Scales to Predict Video Game Play and Purchasing Intent

William J. Shelstad, Ameer A. Hosein, Joseph R. Keebler [...]

Proceedings of the Human Factors and Ergonomics Society Annual Meeting

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Research article

First published 2013-8

Too Popular to Ignore: The Influence of Online Reviews on Purchase Intentions of Search and Experience Products

Fernando R. Jiménez, Norma A. Mendoza

Journal of Interactive Marketing

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Research article

First published 2026-3

The process of online purchase intention in the era of live streaming commerce: Central role of flow experience

Basma Taieb, Jean-Éric Pelet

Recherche et Applications en Marketing (English Edition)

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Research article

First published 2017-4

Understanding Web Experience and Perceived Web Enjoyment as Antecedents of Online Purchase Intention

Sarbjit Singh Bedi, Sukhwinder Kaur, Amit Kumar Lal

Global Business Review

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Research article

First published 2005-02

Differential Effects of Experience,Subjective Knowledge,and Objective Knowledge on Sources of Information used in Consumer Wine Purchasing

Tim H. Dodd, Debra A. Laverie, James F. Wilcox [...]

Journal of Hospitality & Tourism Research

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