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Research article

First published 2024-9

Impact of Environmental Knowledge,Past Sustainable Behavior and Social Influence on Sustainable Apparel Purchase Intention with Price Consciousness as Moderating Variable

Vaishali Pardeshi, Hemant Pardeshi, Vandana T. Khanna

NMIMS Management Review

Retricted access

Research article

First published 2018-2

The Effect of Assortment Pricing on Choice and Satisfaction: The Moderating Role of Consumer Characteristics

Choongbeom Choi, Anna S. Mattila, Arun Upneja

Cornell Hospitality Quarterly

Open access

Research article

First published 2026-1

Exploring Factors Influencing Green Purchase Intention in Emerging Markets: An Integration of Social Cognitive Theory and Theory of Planned Behavior

Dinh Van Hoang, Le Thanh Tung, Nguyen Dinh Hoa

Sage Open

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Research article

First published 1974-3

Conscious Parallelism in Pricing Cement

The Antitrust Bulletin

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Research article

First published 2022-1

Where you Look Depends on What you are Willing to Afford: Eye Tracking in Menus

Henrique Fátima Boyol Ngan, Ali Bavik, Chen-Feng Kuo [...]

Journal of Hospitality & Tourism Research

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Research article

First published 2007-08

Propensity To Complain: Effects of Personality and Behavioral Factors

Dogan Gursoy, Ken W. McCleary, Lawrence R. Lepsito

Journal of Hospitality & Tourism Research

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Research article

First published 2014-9

The effectiveness of conscious pricing in promoting social sustainability

Giana M. Eckhardt, Susan Dobscha

Recherche et Applications en Marketing (English Edition)

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Research article

First published 2013-6

Determinants of Brand Trust for FMCG Products with Special Reference to Shampoos Category

Bikramjit Rishi

Asia-Pacific Journal of Management Research and Innovation

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Research article

First published 2011-2

The Effect of Store Image and Service Quality on Brand Image and Purchase Intention for Private Label Brands

Paul C.S. Wu, Gary Yeong-Yuh Yeh, Chieh-Ru Hsiao

Australasian Marketing Journal

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Research article

First published 2015-8

Cost Conscious? The Neural and Behavioral Impact of Price Primacy on Decision Making

Uma R. Karmarkar, Baba Shiv, Brian Knutson

Journal of Marketing Research

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