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1-4 of 4 results for online hotel brand community

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Open access

Research article

First published 2022-5

Customer Nontransactional Value Cocreation in an Online Hotel Brand Community: Driving Motivation,Engagement Behavior,and Value Beneficiary

Hakseung Shin, Richard R. Perdue

Journal of Travel Research

Retricted access

Research article

First published 2025-7

Ibrahim Alnawas, Kamel El Hedhli, Allam Abu Farha [...]

Journal of Vacation Marketing

Retricted access

Research article

First published 2024-4

Monica Gomez-Suarez, Mónica Veloso

Journal of Vacation Marketing

Open access

Research article

First published 2022-7

N. Nurlaela Arief, Aria Bayu Pangestu

Journal of Creative Communications