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Articles (17)

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1-10 of 17 results for omnichannel services

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Select article: Prioritization in the Presence of Self-ordering Opportunities in Omnichannel Services

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Research article

First published 2024

Prioritization in the Presence of Self-ordering Opportunities in Omnichannel Services

Kang Kang, Sherwin Doroudi, Mohammad Delasay

Production and Operations Management

Select article: Beyond Linearity: A Moderated Mediated Model of Service Journey Quality with Symmetrical and Asymmetrical Approaches

Open access

Research article

First published 2025-10

Beyond Linearity: A Moderated Mediated Model of Service Journey Quality with Symmetrical and Asymmetrical Approaches

Naimah Khan, Shazia Faiz

Sage Open

Select article: The Value of Rapid Delivery in Omnichannel Retailing

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Research article

First published 2019-10

The Value of Rapid Delivery in Omnichannel Retailing

Marshall L. Fisher, Santiago Gallino, Joseph Jiaqi Xu

Journal of Marketing Research

Select article: Customer Experience: Conceptualization,Measurement,and Application in Omnichannel Environments

Open access

Research article

First published 2023-5

Customer Experience: Conceptualization,Measurement,and Application in Omnichannel Environments

Markus Gahler, Jan F. Klein, Michael Paul

Journal of Service Research

Select article: The Effectiveness of Omnichannel Strategy: A Meta-analytical Approach

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Review article

First published 2025

The Effectiveness of Omnichannel Strategy: A Meta-analytical Approach

Sandip Mukhopadhyay, Sumedha Chauhan, Ritesh Pandey [...]

FIIB Business Review

Select article: Physical Stores in the Digital Age: How Store Closures Affect Consumer Churn

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Research article

First published 2019-11

Physical Stores in the Digital Age: How Store Closures Affect Consumer Churn

Gonca Soysal, Alejandro Zentner, Zhiqiang (Eric) Zheng

Production and Operations Management

Select article: Optimizing Task Generation and Assignment in Crowdpicking

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Research article

First published 2025

Optimizing Task Generation and Assignment in Crowdpicking

Yasemin Ovalı, Barış Yıldız

Production and Operations Management

Select article: The Impact of Adding Online-to-Offline Service Platform Channels on Firms’ Offline and Total Sales and Profits

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Research article

First published 2019-8

The Impact of Adding Online-to-Offline Service Platform Channels on Firms’ Offline and Total Sales and Profits

Sha Zhang, Koen Pauwels, Chenming Peng

Journal of Interactive Marketing

Select article: WeStore or AppStore: How Customers Shop Differently in Mobile Apps vs. Social Commerce

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Research article

First published 2024

WeStore or AppStore: How Customers Shop Differently in Mobile Apps vs. Social Commerce

Kejia Hu, Nil Karacaoglu

Production and Operations Management

Select article: Toward Multisensory Customer Experiences: A Cross-Disciplinary Bibliometric Review and Future Research Directions

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Research article

First published 2022-8

Toward Multisensory Customer Experiences: A Cross-Disciplinary Bibliometric Review and Future Research Directions

Susan Stead, Ruud Wetzels, Martin Wetzels [...]

Journal of Service Research

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