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Research article

First published 2026

Daylight,race,gender,and age: Testing the veil of darkness and luxury brand car to examine racial profiling

Anthony G. Vito, Gregory Rocheleau, Evan Teed [...]

International Journal of Police Science & Management

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Research article

First published 2019-11

Marketing Response Modelling: Impact of Digital Marketing for a Luxury Car Brand

Mihir Dash, Kshitiz Sharma

Journal of Creative Communications

Open access

Research article

First published 2025-3

The Enrichment Economy: Market Dynamics,Brand Strategy,and Ethics

Delphine Dion, Roman Pavlyuchenko, and Sonja Prokopec

Journal of Marketing

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Research article

First published 1996-8

Building Market Structures from Consumer Preferences

Lee G. Cooper, Akihiro Inoue

Journal of Marketing Research

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Research article

First published 2024-9

Impact of Inventory Levels and Product Variety on Consumers’ Perceptions of Brands

Koushyar Rajavi, Sina Golara, Sajad Modaresi

Production and Operations Management

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Research article

First published 2006-03

Vehicle of the Self

Jeremy Schulz

Journal of Consumer Culture

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Research article

First published 2004-7

Factors Influencing Buying Behaviour-A Study Of Passenger Car Market

Mandeep Kaur, H.S. Sandhu

Paradigm: A Management Research Journal

Free access

Research article

First published 2024-1

The platformization of misogyny: Popular media,gender politics,and misogyny in China’s state-market nexus

Sara Liao

Media,Culture & Society

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Research article

First published 2017-1

The Effects of Products’ Aesthetic Design on Demand and Marketing-Mix Effectiveness: The Role of Segment Prototypicality and Brand Consistency

Yan Liu, Krista J. Li, Haipeng (Allan) Chen [...]

Journal of Marketing

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