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Research article

First published 2023

Impulse Purchase Intention in an AI-mediated Retail Environment: Extending the TAM with Attitudes Towards Technology and Innovativeness

H. A. Dimuthu Maduranga Arachchi, G. D. Samarasinghe

Global Business Review

Open access

Research article

First published 2024-10

Influence of Mobile App Live Streaming Characteristics on Clothing Impulse Purchase Intention: Mediation of Swift Guanxi and Perceived Trust

Hewei Tian

Sage Open

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Research article

First published 2022-12

The effects of visual-audio merchandising elements on consumers’ impulsive purchase intentions in apparel e-customization

Pei Li, Mengshi Pan, Hongjian Qu [...]

Textile Research Journal

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Research article

First published 2013-10

Mental imagery and its determinants as factors of consumers emotional and behavioural responses: Situation analysis in online shopping

Aurély Lao

Recherche et Applications en Marketing (English Edition)

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Research article

First published 2017-2

The Effect of Salespersons’ Retail Service Quality and Consumers’ Mood on Impulse Buying

Chanthika Pornpitakpan, Yizhou Yuan, Jie Hui Han

Australasian Marketing Journal

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Research article

First published 2025-11

Lost in the Stream: Unravelling the Triggers of Impulsive Buying on Live Shopping Platforms

Prio Utomo, Arta Moro Sundjaja, Sanjar Mirzaliev [...]

Journal of Creative Communications

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Research article

First published 2022-4

Exploring the effectiveness of emotional and rational user-generated contents in digital tourism platforms

Man Lai Cheung, Wilson KS Leung, Jun-Hwa Cheah [...]

Journal of Vacation Marketing

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Research article

First published 2013-7

A Study on Youth Online Impulsive Purchase

Julian Lin, Chan Hock Chuan

Journal of Creative Communications

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Research article

First published 2016-7

Pressing the Buy Button

Sandra Maria Correia Loureiro, Michael Breazeale

Clothing and Textiles Research Journal

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Research article

First published 2023-4

Factors affecting consumers’ impulsive buying behavior in tourism mobile commerce using SEM and fsQCA

Taehyee Um, Namho Chung, Jason Stienmetz

Journal of Vacation Marketing

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