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Research article

First published 2024-1

Strategic Environmental Consumer Segmentation: An Exploratory Case Study in Slovakia

Hana Maťová, Miroslava Oravcová Triznová, Vladislav Kaputa [...]

Sage Open

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Research article

First published 2015-10

Segmentation of Green Product Buyers Based on Their Personal Values and Consumption Values

Seda Yildirim, Burcu Candan

Environmental Values

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Other

First published 1996-10

Ecotourism: A study of purchase proclivity

Stephen W. Litvin

Journal of Vacation Marketing

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Research article

First published 2013-07

Stock Market Reaction to Green Vehicle Innovation

Sulin Ba, Ling Lei Lisic, Qindong Liu [...]

Production and Operations Management

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Research article

First published 2019-12

Green Consumer Behavior: The Case of Czech Consumers of Generation Y

Přemysl Průša, Tomáš Sadílek

Social Marketing Quarterly

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Research article

First published 2014-12

The willingness to pay for green apartments: The case of Nanjing,China

Hong Hu, Stan Geertman, Pieter Hooimeijer

Urban Studies

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Research article

First published 2015-11

From White to Green

Gabrielle Walters, Lisa Ruhanen

Journal of Hospitality & Tourism Research

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Research article

First published 2020-6

Environmental Investment Versus Traditional Investment: Alternative or Redundant Pathways?

Vítor Manuel de Sousa Gabriel, David Rodeiro-Pazos

Organization & Environment

Open access

Research article

First published 2021-10

Generativity and Green Purchasing Behavior: Moderating Role of Man-Nature Orientation and Perceived Behavioral Control

Sajjad Ahmad Afridi, Wajid Khan, Maqsood Haider [...]

Sage Open

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Research article

First published 2025-9

Sustainability Across the Status Spectrum: The S-Shaped Relationship Between Social Status and Green Consumption

Joe J. Gladstone, Silvia Bellezza

Social Psychological and Personality Science

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