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1-10 of 1000 results for global marketing managers

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Select article: Inpatriate Marketing Managers: Issues Associated with Staffing Global Marketing Positions

Retricted access

Research article

First published 2011-12

Inpatriate Marketing Managers: Issues Associated with Staffing Global Marketing Positions

Miriam Moeller, Michael Harvey

Journal of International Marketing

Select article: Hollywood movies and China: Analysis of Hollywood globalization and relationship management in China’s cinema market

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Research article

First published 2018-9

Hollywood movies and China: Analysis of Hollywood globalization and relationship management in China’s cinema market

Xu Song

Global Media and China

Select article: Global Financial Crisis,Working Capital Management,and Firm Performance: Evidence From an Islamic Market Index

Open access

Research article

First published 2021-4

Global Financial Crisis,Working Capital Management,and Firm Performance: Evidence From an Islamic Market Index

Minhas Akbar, Ahsan Akbar, Muhammad Umar Draz

Sage Open

Select article: Executive Insights: Global Marketing Management: At the Dawn of the New Millennium

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Research article

First published 2000-3

Executive Insights: Global Marketing Management: At the Dawn of the New Millennium

William Lazer, Eric H. Shaw

Journal of International Marketing

Select article: Competitive Action in the Diffusion of Internet Technology Products in Emerging Markets: Implications for Global Marketing Managers

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Research article

First published 2011-12

Competitive Action in the Diffusion of Internet Technology Products in Emerging Markets: Implications for Global Marketing Managers

Cheng Zhang, Peijian Song, Zhe Qu

Journal of International Marketing

Select article: How Do Multinational Suppliers Formulate Mechanisms of Global Account Coordination? An Integrative Framework and Empirical Study

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Research article

First published 2011-12

How Do Multinational Suppliers Formulate Mechanisms of Global Account Coordination? An Integrative Framework and Empirical Study

Tao (Tony) Gao, Linda Hui Shi

Journal of International Marketing

Select article: It’s a New Era for Expatriates

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Other

First published 2012-1

It’s a New Era for Expatriates

Jacque Vilet

Compensation & Benefits Review

Select article: The knowledge-based marketing concept – a basis for global business

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Research article

First published 1997-12-1

The knowledge-based marketing concept – a basis for global business

Malin Brännback

Human Systems Management

Select article: Book Review: Global Marketing: Foreign Entry,Local Marketing,and Global Management

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Book review

First published 1997-06

Book Review: Global Marketing: Foreign Entry,Local Marketing,and Global Management

Preet S. Aulakh, Sevgin Eroglu, Francis M. Ulgado

Journal of International Marketing

Select article: Performance Effects of Global Account Coordination Mechanisms: An Integrative Study of Boundary Conditions

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Research article

First published 2016-6

Performance Effects of Global Account Coordination Mechanisms: An Integrative Study of Boundary Conditions

Linda Hui Shi, Tao (Tony) Gao

Journal of International Marketing

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