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Retricted access

Research article

First published 2016-6

The Mediating Role of Trust: Investigating the Relationships among Employer Brand Perception and Turnover Intentions

Vaneet Kashyap, Santosh Rangnekar

Global Business Review

Open access

Research article

First published 2020-10

Employees’ Perception of CSR Affecting Employer Brand,Brand Image,and Corporate Reputation

Fatih Özcan, Meral Elçi

Sage Open

Retricted access

Research article

First published 2021

The Effects of Employer Branding on Value Congruence and Brand Love

Yunsik Kim, Tiffany S. Legendre

Journal of Hospitality & Tourism Research

Open access

Case report

First published 2020-6

Shoppers Stop: Leveraging Social Media for Employer Branding

Gordhan K. Saini

Emerging Economies Cases Journal

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Research article

First published 2025

Employee ambassadorship: Scale development and validation

Marthe Rys, Greet Van Hoye, Eveline Schollaert [...]

German Journal of Human Resource Management: Zeitschrift für Personalforschung

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Research article

First published 2024

Does Employer Branding Shake Application Intentions of Potential Employees?

Subir Verma, Rajwinder Kaur, Nidhi Kapoor Bhasin

Global Business Review

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Research article

First published 1995-4

Inducing Multiline Salespeople to Adopt House Brands

Erin Anderson, Thomas S. Robertson

Journal of Marketing

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Research article

First published 2018-6

Employer Branding in the Indian Armed Forces Context: A Comparative Study of Potential Defence Applicants and Defence Employees

Rajwinder Kaur, Sameer S. Pingle

Vision: The Journal of Business Perspective

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Research article

First published 2022-4

Growing the Talent Pool: How Sponsorship of Professional Sales Programs Enhances Employer Branding

Mark D. Groza, Louis J. Zmich, Mya P. Groza

Journal of Marketing Education

Retricted access

Research article

First published 2019-11

Personality Congruence Among Brands,Recruiters,and Applicants During the Anticipatory Socialization Process

Alice Yeonjung Kang, Tiffany S. Legendre, Elizabeth A. Cartier

Journal of Hospitality & Tourism Research

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