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Articles (36)

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1-10 of 36 results for e-commerce drivers

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Select article: The Effects of E-Commerce Drivers on Export Marketing Strategy

Retricted access

Research article

First published 2007-6

The Effects of E-Commerce Drivers on Export Marketing Strategy

Gary Gregory, Munib Karavdic, Shaoming Zou

Journal of International Marketing

Select article: Hooked on Livestreaming: What Drives Customer Repurchase Intention in E-Commerce?

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Research article

First published 2026-3

Hooked on Livestreaming: What Drives Customer Repurchase Intention in E-Commerce?

Linh-Gia Ngoc Phan, Dang Quan Tri, Son-Hoang Dang [...]

Journal of Creative Communications

Select article: Monitoring Customer Relationship in E-Commerce: Which Drivers and Which Effects on Buying Behavior

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Research article

First published 2012-12

Monitoring Customer Relationship in E-Commerce: Which Drivers and Which Effects on Buying Behavior

Gilles N'Goala, Anne-Sophie Cases

Recherche et Applications en Marketing (English Edition)

Select article: Drivers of Cash-on-Delivery Method of Payment in E-Commerce Shopping: Evidence From Pakistan

Open access

Research article

First published 2020-7

Drivers of Cash-on-Delivery Method of Payment in E-Commerce Shopping: Evidence From Pakistan

Safia Anjum, Junwu Chai

Sage Open

Select article: Leading Digital Strategy: Driving Business Growth through Effective E-commerce

Open access

Review article

First published 2017-6

Leading Digital Strategy: Driving Business Growth through Effective E-commerce

Lakshmi Goyal

Vikalpa: The Journal for Decision Makers

Select article: Integrating e-commerce into existing export marketing theories: A contingency model

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Research article

First published 2005-03

Integrating e-commerce into existing export marketing theories: A contingency model

Munib Karavdic, Gary Gregory

Marketing Theory

Select article: From trade to green: How cross-border e-commerce drives green technology inventions in enterprises

Open access

Research article

First published 2025-1

From trade to green: How cross-border e-commerce drives green technology inventions in enterprises

Chunhai Tao, Chengyi Zhan

Science Progress

Select article: Navigating the E-commerce journey: How tourism experience drives online shopping via third-party payments

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Research article

First published 2025

Navigating the E-commerce journey: How tourism experience drives online shopping via third-party payments

Tourism Economics

Select article: Digital Emotional Bonds: How Virtual Anchor Characteristics Drive User Purchase Intention in Livestreaming E-commerce

Open access

Research article

First published 2025-4

Digital Emotional Bonds: How Virtual Anchor Characteristics Drive User Purchase Intention in Livestreaming E-commerce

Yiwei Zhao, Wonjun Chung

Sage Open

Select article: Organizational Capabilities in E-Commerce: An Empirical Investigation of E-Brokerage Service Providers

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Research article

First published 2005-07

Organizational Capabilities in E-Commerce: An Empirical Investigation of E-Brokerage Service Providers

Amit Saini, Jean L. Johnson

Journal of the Academy of Marketing Science

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