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Research article

First published 2006-09

Customer Emotional Needs in Product Design

H. M. Khalid, M. G. Helander

Concurrent Engineering

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Research article

First published 2005-12

Customization: Impact on Product and Process Performance

Vishwanath G. Hegde, Sunder Kekre, Surendra Rajiv [...]

Production and Operations Management

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Research article

First published 2014-12

Product Customization via Starting Solutions

Christian Hildebrand, Gerald Häubl, Andreas Herrmann

Journal of Marketing Research

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Research article

First published 2007-3

Internet-based framework to support integration of the customer in the design of customizable products

J A Ninan, Z Siddique

Proceedings of the Institution of Mechanical Engineers,Part B: Journal of Engineering Manufacture

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Research article

First published 2006-09

Internet-based Framework to Support Integration of Customer in the Design of Customizable Products

Jiju A. Ninan, Zahed Siddique

Concurrent Engineering

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Research article

First published 2012-8

Personalized customization in product design using customer attributes and artificial neural network

Huanhuan Wang, Qingping Yang

Proceedings of the Institution of Mechanical Engineers,Part B: Journal of Engineering Manufacture

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Research article

First published 2019-10

The Secret Ingredient Is Me: Customization Prompts Self-Image-Consistent Product Perceptions

Anne-Kathrin Klesse, Yann Cornil, Darren William Dahl [...]

Journal of Marketing Research

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Research article

First published 2007-11

An investigation of customer delight during product evaluation: Implications for the development of desirable products

S Evans, A D Burns

Proceedings of the Institution of Mechanical Engineers,Part B: Journal of Engineering Manufacture

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Research article

First published 2017-10

The Self-Expressive Customization of a Product Can Improve Performance

Ulrike Kaiser, Martin Schreier, Chris Janiszewski

Journal of Marketing Research

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Research article

First published 2006-09

Customer Requirement Management in Product Development: A Review of Research Issues

Jianxin (Roger) Jiao, Chun-Hsien Chen

Concurrent Engineering

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