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Articles (12)

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1-10 of 12 results for consumers’ actual buying behaviour

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Select article: The Influence of Corporate Social Responsiblity on Actual Buying Behaviour: A Study of Indian Consumers

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Research article

First published 2020-6

The Influence of Corporate Social Responsiblity on Actual Buying Behaviour: A Study of Indian Consumers

Asiya Chaudhary, Shabir Ahmad Hurrah, Shafat Maqbool

Metamorphosis: A Journal of Management Research

Select article: What Drives Actual Buying Behaviour for Organic Food Consumers?: Insights from SOBC Framework in Emerging Economies

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Research article

First published 2024

What Drives Actual Buying Behaviour for Organic Food Consumers?: Insights from SOBC Framework in Emerging Economies

Arpan Anand, Sapna Jangra, Anjali Gupta [...]

FIIB Business Review

Select article: Does Corporate Social Responsibility Matter in Buying Behaviour?—A Study of Indian Consumers

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Research article

First published 2017-6

Does Corporate Social Responsibility Matter in Buying Behaviour?—A Study of Indian Consumers

Ruhee Singh, Sweta Srivastava Malla

Global Business Review

Select article: Looking through the Glass of Indian Culture: Consumer Behaviour in Modern and Postmodern Era

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Research article

First published 2017-6

Looking through the Glass of Indian Culture: Consumer Behaviour in Modern and Postmodern Era

Varisha Rehman

Global Business Review

Select article: Embracing a Sustainable Future: How Environmental Consciousness Influences Green Purchase Behaviour

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Research article

First published 2026

Embracing a Sustainable Future: How Environmental Consciousness Influences Green Purchase Behaviour

Vishal Kumar Laheri

IIM Kozhikode Society & Management Review

Select article: Investigating Indian Car Buyers’ Decision to Use Digital Marketing Communication: An Empirical Application of Decomposed TPB

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Research article

First published 2017-12

Investigating Indian Car Buyers’ Decision to Use Digital Marketing Communication: An Empirical Application of Decomposed TPB

Rekha Dahiya, Gayatri

Vision: The Journal of Business Perspective

Select article: Consumer Management in Internet Age: A Study of Indian Car Buyers Digital Communication Adoption by Applying Competing Models

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Research article

First published 2019-12

Consumer Management in Internet Age: A Study of Indian Car Buyers Digital Communication Adoption by Applying Competing Models

Rekha , Pooja Jain

FIIB Business Review

Select article: Influence of Customer Perceived Values on Organic Food Consumption Behaviour: Mediating Role of Green Purchase Intention

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Research article

First published 2022

Influence of Customer Perceived Values on Organic Food Consumption Behaviour: Mediating Role of Green Purchase Intention

Kavita Kamboj, Nawal Kishor

FIIB Business Review

Select article: Chinese Wine Consumers’ Product Evaluation: Effects of Product Involvement,Ethnocentrism,Product Experience and Antecedents

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Research article

First published 2024-5

Chinese Wine Consumers’ Product Evaluation: Effects of Product Involvement,Ethnocentrism,Product Experience and Antecedents

Johan Bruwer, Justin Cohen, Carl Driesener [...]

Australasian Marketing Journal

Select article: Filtering the reality: Exploring the dark and bright sides of augmented reality–based filters on social media

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Research article

First published 2025-2

Filtering the reality: Exploring the dark and bright sides of augmented reality–based filters on social media

Harish Kumar, Madhushree Nanda Agarwal

Australian Journal of Management

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