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Select article: The impact of Airbnb cover photo shot-scale presentation on consumer decisions

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Research article

First published 2025

The impact of Airbnb cover photo shot-scale presentation on consumer decisions

Junqi Jia, Shiyao Jiang, Yuchen Wang

Journal of Vacation Marketing

Select article: Environmental or Personal Benefit? The Role of Message Appeal and Information Type in Destination Social Media Advertisements

Open access

Research article

First published 2025-9

Environmental or Personal Benefit? The Role of Message Appeal and Information Type in Destination Social Media Advertisements

Arnold Japutra, Ali Selcuk Can, Cihan Alphun

Journal of Travel Research

Select article: A Global Investigation into the Cultural and Individual Antecedents of Banner Advertising Effectiveness

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Research article

First published 2010-6

A Global Investigation into the Cultural and Individual Antecedents of Banner Advertising Effectiveness

Jana Möller, Martin Eisend

Journal of International Marketing

Select article: Assistive computer input device for muscular atrophy patients

Open access

Research article

First published 2016-5

Assistive computer input device for muscular atrophy patients

Pu-Sheng Tsai, Ter-Feng Wu, Nien-Tsu Hu [...]

Advances in Mechanical Engineering

Select article: Retention and engagement of rural caregivers of adolescents in a short message service intervention to reduce sugar-sweetened beverage intake

Open access

Research article

First published 2023

Retention and engagement of rural caregivers of adolescents in a short message service intervention to reduce sugar-sweetened beverage intake

Maryam Yuhas, Donna-Jean P Brock, Lee M Ritterband [...]

DIGITAL HEALTH

Select article: Does Featuring People with Disabilities Help or Hurt Fashion Marketing Effectiveness?

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Research article

First published 2025-8

Does Featuring People with Disabilities Help or Hurt Fashion Marketing Effectiveness?

Jiaqian Wang, Chuang Wei

Journal of Marketing Research

Select article: When Post Hoc Explanation Knocks: Consumer Responses to Explainable AI Recommendations

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Research article

First published 2024-8

When Post Hoc Explanation Knocks: Consumer Responses to Explainable AI Recommendations

Changdong Chen, Allen Ding Tian, Ruochen Jiang

Journal of Interactive Marketing

Select article: Characterizing Users' Visual Analytic Activity for Insight Provenance

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Research article

First published 2009

Characterizing Users' Visual Analytic Activity for Insight Provenance

David Gotz, Michelle X. Zhou

Information Visualization

Select article: Have We Got a Deal for You: Do You Want the Good News or Bad News First?

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Research article

First published 2023-5

Have We Got a Deal for You: Do You Want the Good News or Bad News First?

Kirk L. Wakefield, Priya Raghubir, J. Jeffrey Inman

Journal of Service Research

Select article: The Power of Brand Selfies

Open access

Research article

First published 2021-12

The Power of Brand Selfies

Jochen Hartmann, Mark Heitmann, Christina Schamp [...]

Journal of Marketing Research

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