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1-10 of 27 results for antismoking messages

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Select article: Utilization and Impact of Cigarette Pack Covers Illustrated with Antismoking Messages

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First published 2004-06

Utilization and Impact of Cigarette Pack Covers Illustrated with Antismoking Messages

Derek Christie, Jean-François Etter

Evaluation & the Health Professions

Select article: Applying Quantitative Approaches to the Formative Evaluation of Antismoking Campaign Messages

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Research article

First published 2013-12

Applying Quantitative Approaches to the Formative Evaluation of Antismoking Campaign Messages

Sarah Parvanta, Laura Gibson, Heather Forquer [...]

Social Marketing Quarterly

Select article: Antismoking Messages for the International Teenage Segment: The Effectiveness of Message Valence and Intensity across Different Cultures

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First published 2006-9

Antismoking Messages for the International Teenage Segment: The Effectiveness of Message Valence and Intensity across Different Cultures

James Reardon, Chip Miller, Bram Foubert [...]

Journal of International Marketing

Select article: What to Convey in Antismoking Advertisements for Adolescents: The use of Protection Motivation Theory to Identify Effective Message Themes

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Research article

First published 2003-4

What to Convey in Antismoking Advertisements for Adolescents: The use of Protection Motivation Theory to Identify Effective Message Themes

Cornelia Pechmann, Guangzhi Zhao, Marvin E. Goldberg [...]

Journal of Marketing

Select article: Teenagers’ response to self- and other-directed antismoking messages: a cross-cultural study

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First published 2007-7

Teenagers’ response to self- and other-directed antismoking messages: a cross-cultural study

Chip Miller, Bram Foubert, James Reardon [...]

International Journal of Market Research

Select article: The Impact of Regulatory Focus on Adolescents’ Response to Antismoking Advertising Campaigns

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Research article

First published 2007-11

The Impact of Regulatory Focus on Adolescents’ Response to Antismoking Advertising Campaigns

Guangzhi Zhao, Cornelia Pechmann

Journal of Marketing Research

Select article: How Peer Proximity Moderates Indirect Media Influence on Adolescent Smoking

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First published 2007-08

How Peer Proximity Moderates Indirect Media Influence on Adolescent Smoking

Hye-Jin Paek, Albert C. Gunther

Communication Research

Select article: Effects of Indirectly and Directly Competing Reference Group Messages and Persuasion Knowledge: Implications for Educational Placements

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Research article

First published 2010-2

Effects of Indirectly and Directly Competing Reference Group Messages and Persuasion Knowledge: Implications for Educational Placements

Cornelia Pechmann, Liangyan Wang

Journal of Marketing Research

Select article: Which Type of Antismoking Advertisement Is Perceived as More Effective? An Experimental Study With a Sample of Australian Socially Disadvantaged Welfare Recipients

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Research article

First published 2017-5

Which Type of Antismoking Advertisement Is Perceived as More Effective? An Experimental Study With a Sample of Australian Socially Disadvantaged Welfare Recipients

Ashleigh Guillaumier, Billie Bonevski, Chris Paul [...]

American Journal of Health Promotion

Select article: A Couple of White Guys Sitting around Talking

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First published 2003-08

A Couple of White Guys Sitting around Talking

Alan D Desantis

Journal of Contemporary Ethnography

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