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Research article

First published 2021-1

Smoker identity and resistance to antismoking campaigns: The role of group entitativity

Jérôme Blondé, Juan Manuel Falomir-Pichastor

Group Processes & Intergroup Relations

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Research article

First published 2013-12

Applying Quantitative Approaches to the Formative Evaluation of Antismoking Campaign Messages

Sarah Parvanta, Laura Gibson, Heather Forquer [...]

Social Marketing Quarterly

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Research article

First published 2007-11

The Impact of Regulatory Focus on Adolescents’ Response to Antismoking Advertising Campaigns

Guangzhi Zhao, Cornelia Pechmann

Journal of Marketing Research

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Research article

First published 2015-8

The U.S. National Tips From Former Smokers Antismoking Campaign

Li-Ling Huang, James F. Thrasher, Erika Nayeli Abad [...]

Health Education & Behavior

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Research article

First published 2013-09

Antismoking Centers in Milan's Communal Pharmacies: Analysis of the 2010–2011 Campaign

Elena Munarini, Chiara Marabelli, Aldo Marmotti [...]

Tumori Journal

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Research article

First published 2004-7

Understanding Adolescent Intentions to Smoke: An Examination of Relationships among Social Influence,Prior Trial Behavior,and Antitobacco Campaign Advertising

J. Craig Andrews, Richard G. Netemeyer, Scot Burton [...]

Journal of Marketing

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Research article

First published 2012-2

Social Diffusion of Campaign Effects

Yoori Hwang

Communication Research

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Research article

First published 2007-12

Telling Me Quickly

T. Makana Chock, Julia R. Fox, James R. Angelini [...]

Communication Research

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Research article

First published 2007-4

How do Antitobacco Campaign Advertising and Smoking Status Affect Beliefs and Intentions? Some Similarities and Differences between Adults and Adolescents

Andrea H. Tangari, Scot Burton, J. Craig Andrews [...]

Journal of Public Policy & Marketing

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Research article

First published 2021-5

Investigating the Effects of Excise Taxes,Public Usage Restrictions,and Antismoking Ads Across Cigarette Brands

Yanwen Wang, Michael Lewis, Vishal Singh

Journal of Marketing

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