Search results: Sage Journals

Open accessResearch articleFirst published October, 2022

Sustainable Development Trend of Chinese Advertising Design from 1992 to 2020: A Bibliometric and Content Analysis

Rui-zhi Zhang, Joon-young Hur

Sage Open

Restricted accessResearch articleFirst published September, 2025

Optimizing the visual effects of advertisement design using image analysis technology based on the YOLOv4 target detection algorithm

Yifeng Du

Journal of Computational Methods in Sciences and Engineering

Restricted accessResearch articleFirst published May, 2015

Print advertising in anglophone and francophone Canada from a critical discourse analytical point of view: establishing different relations between the producer and viewer of advertisement images

Erhard Lick

Visual Communication

Restricted accessResearch articleFirst published May, 2005

Determining the Design of Child-Specific Adoption Advertisements: A Conjoint Analysis

Roger Bennett, Anna Barkensjo

International Journal of Market Research

Restricted accessResearch articleFirst published October, 2015

Ich will nicht nach Berlin! – Life course analysis of inter-regional migration behaviour of people from the field of design and advertising

Christoph Alfken

Environment and Planning A: Economy and Space

Restricted accessResearch articleFirst published September, 2010

The Stopping Power of Advertising: Measures and Effects of Visual Complexity

Rik Pieters, Michel Wedel, Rajeev Batra

Journal of Marketing

Restricted accessResearch articleFirst published May, 2017

Applying Data Analytics to Social Media Advertising: A Twitter Advertising Campaign Case Study

Shanshan Lou

Journal of Advertising Education

Restricted accessResearch articleFirst published July, 1988

Medieval Allegory: Roots of Advertising Strategy for the Mass Market

Barbara B. Stern

Journal of Marketing

Restricted accessOtherFirst published April, 2007

"What About People Our Age?" Applying Qualitative and Quantitative Methods to Uncover How Political Ads Alienate College Students

John H. Parmelee, Stephynie C. Perkins, Judith J. Sayre

Journal of Mixed Methods Research

Restricted accessOtherFirst published November, 2009

Where have all the children gone? A visual semiotic account of advertisements for fashion dolls

Danielle Almeida

Visual Communication

Open accessResearch articleFirst published October, 2022

Sustainable Development Trend of Chinese Advertising Design from 1992 to 2020: A Bibliometric and Content Analysis

Rui-zhi Zhang, Joon-young Hur

Sage Open

Restricted accessResearch articleFirst published September, 2025

Optimizing the visual effects of advertisement design using image analysis technology based on the YOLOv4 target detection algorithm

Yifeng Du

Journal of Computational Methods in Sciences and Engineering

Restricted accessResearch articleFirst published May, 2015

Print advertising in anglophone and francophone Canada from a critical discourse analytical point of view: establishing different relations between the producer and viewer of advertisement images

Erhard Lick

Visual Communication

Restricted accessResearch articleFirst published May, 2005

Determining the Design of Child-Specific Adoption Advertisements: A Conjoint Analysis

Roger Bennett, Anna Barkensjo

International Journal of Market Research

Restricted accessResearch articleFirst published October, 2015

Ich will nicht nach Berlin! – Life course analysis of inter-regional migration behaviour of people from the field of design and advertising

Christoph Alfken

Environment and Planning A: Economy and Space

Restricted accessResearch articleFirst published September, 2010

The Stopping Power of Advertising: Measures and Effects of Visual Complexity

Rik Pieters, Michel Wedel, Rajeev Batra

Journal of Marketing

Restricted accessResearch articleFirst published May, 2017

Applying Data Analytics to Social Media Advertising: A Twitter Advertising Campaign Case Study

Shanshan Lou

Journal of Advertising Education

Restricted accessResearch articleFirst published July, 1988

Medieval Allegory: Roots of Advertising Strategy for the Mass Market

Barbara B. Stern

Journal of Marketing

Restricted accessOtherFirst published April, 2007

"What About People Our Age?" Applying Qualitative and Quantitative Methods to Uncover How Political Ads Alienate College Students

John H. Parmelee, Stephynie C. Perkins, Judith J. Sayre

Journal of Mixed Methods Research

Restricted accessOtherFirst published November, 2009

Where have all the children gone? A visual semiotic account of advertisements for fashion dolls

Danielle Almeida

Visual Communication