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Articles (1930)

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1-10 of 1930 results for Social Marketing Strategies

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Select article: Developing a Promotional Strategy: Important Questions for Social Marketing

Retricted access

Other

First published 2007-10

Developing a Promotional Strategy: Important Questions for Social Marketing

Rosemary Thackeray, Brad L. Neiger, Carl L. Hanson

Health Promotion Practice

Select article: Strategically Leveraging Humor in Social Marketing Campaigns

Retricted access

Research article

First published 2019-9

Strategically Leveraging Humor in Social Marketing Campaigns

D. Scott Borden, L. Suzanne Suggs

Social Marketing Quarterly

Select article: Where Is the Toothpaste? A Systematic Review of the Use of the Product Strategy in Social Marketing

Retricted access

Research article

First published 2017-3

Where Is the Toothpaste? A Systematic Review of the Use of the Product Strategy in Social Marketing

Timothy Edgar, Marian Huhman, Gregory A. Miller

Social Marketing Quarterly

Select article: “ADHD isn’t Real” – Addressing ADHD Stigma Through Public Policy and Social Marketing Strategy

Retricted access

Research article

First published 2025-12

“ADHD isn’t Real” – Addressing ADHD Stigma Through Public Policy and Social Marketing Strategy

Logan Pant

Social Marketing Quarterly

Select article: Partnerships as Strategy in Macro-Social Marketing

Open access

Research article

First published 2024-12

Partnerships as Strategy in Macro-Social Marketing

David Shaw, Fiona Harris, Haider Ali

Journal of Macromarketing

Select article: Strategies for the Social Marketing Mix: A Systematic Review

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Other

First published 2010-12

Strategies for the Social Marketing Mix: A Systematic Review

Nadina Raluca Luca, L. Suzanne Suggs

Social Marketing Quarterly

Select article: Creating Successful Price and Placement Strategies for Social Marketing

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Other

First published 2010-3

Creating Successful Price and Placement Strategies for Social Marketing

Rosemary Thackeray, Kelli R. McCormack Brown

Health Promotion Practice

Select article: Enhancing Promotional Strategies Within Social Marketing Programs: Use of Web 2.0 Social Media

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Other

First published 2008-10

Enhancing Promotional Strategies Within Social Marketing Programs: Use of Web 2.0 Social Media

Rosemary Thackeray, Brad L. Neiger, Carl L. Hanson [...]

Health Promotion Practice

Select article: An Analysis of Cause-Related and Social Marketing Strategies in the South African Sport Management Industry

Open access

Research article

First published 2022-4

An Analysis of Cause-Related and Social Marketing Strategies in the South African Sport Management Industry

Talent Moyo, Rodney Duffett, Brendon Knott

Sage Open

Select article: Confusion Surrounding Social Marketing Strategies and Social Norm Theory: To Prevent High-Risk Drinking among College Students

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Other

First published 2010-6

Confusion Surrounding Social Marketing Strategies and Social Norm Theory: To Prevent High-Risk Drinking among College Students

Tavis J. Glassman, Robert E. Braun

Social Marketing Quarterly

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