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Other

First published 2007-10

Developing a Promotional Strategy: Important Questions for Social Marketing

Rosemary Thackeray, Brad L. Neiger, Carl L. Hanson

Health Promotion Practice

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Research article

First published 2008-7

Comparative Study of Promotional Strategies adopted by Public and Private Sector Banks in India

S L Gupta, Arun Mittal

Asia-Pacific Journal of Management Research and Innovation

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Research article

First published 2011-5

Lifestyle and general medicines: A study of promotional-mix strategies in India

Sanjay Jain, Karunesh Saxena

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

Open access

Research article

First published 2026-2

Promotional Strategies for Standalone Apps: A Systematic Review and Research Agenda

Naser Pourazad, Lucy Simmonds, Steven Bellman

Australasian Marketing Journal

Retricted access

Research article

First published 2024-9

Health indicators in Brazil and Spain: strategies for health promoting universities

Maysa Venturoso Gongora Buckeridge Serra, Adriana P. Montesanti, Marisa A. A. Brunherotti [...]

Global Health Promotion

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Other

First published 2001-03

Living conditions and health promotion strategies

Peter J. Ambrose

Perspectives in Public Health

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Research article

First published 2015-12

Revisiting judgment of strategic self-promotion and competitor derogation tactics

Mons Bendixen, Leif Edward Ottesen Kennair

Journal of Social and Personal Relationships

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Review article

First published 2026

Mental Health Promotion: Strategies for School Nurses When Supporting Students—An Integrative Literature Review

Catrin Johansson, Nóra Kerekes, Maria Alverlin [...]

The Journal of School Nursing

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Research article

First published 2023-9

Development of a hybrid model to plan segment based optimal promotion strategy

Yeliz Ekinci, Aysun Güran

International Journal of Market Research

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Research article

First published 2011-6

National Export-Promotion Programs as Drivers of Organizational Resources and Capabilities: Effects on Strategy,Competitive Advantage,and Performance

Leonidas C. Leonidou, Dayananda Palihawadana, Marios Theodosiou

Journal of International Marketing

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